Mighty Deals have my money :-(

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Can anyone help me with a problem I have with a company called Might Deals?
I linked to them via a Vouchers website on the 24th March to purchase what I believed to be a pair of Binoculars.
I hadn't realised that what I was purchasing was actually a voucher and not the Binoculars at all.
After 10 days passed I re-read the email receipt I received and realising my mistake I contacted themnthrough their website but heard nothing.
I left it for another 10 days and after still hearing nothing, I followed the process again only to receive an email advising that I am not entitled to a refund.
They now have my money and I have no Binoculars and the voucher has now expired.
Is this correct? Can they really hold on to my money which I have asked them to return?
Please help?!?!
Official MoneySavingExpert insert: Many people get confused because Mighty Deals is owned by MoneyExpert, a site with a similar name to this site MoneySavingExpert, but that's as far as the connection goes. Please see this on Mighty Deals having nothing to do with Martin Lewis and MoneySavingExpert.com
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I linked to them via a Vouchers website on the 24th March to purchase what I believed to be a pair of Binoculars.
I hadn't realised that what I was purchasing was actually a voucher and not the Binoculars at all.
After 10 days passed I re-read the email receipt I received and realising my mistake I contacted themnthrough their website but heard nothing.
I left it for another 10 days and after still hearing nothing, I followed the process again only to receive an email advising that I am not entitled to a refund.
They now have my money and I have no Binoculars and the voucher has now expired.
Is this correct? Can they really hold on to my money which I have asked them to return?
Please help?!?!
Official MoneySavingExpert insert: Many people get confused because Mighty Deals is owned by MoneyExpert, a site with a similar name to this site MoneySavingExpert, but that's as far as the connection goes. Please see this on Mighty Deals having nothing to do with Martin Lewis and MoneySavingExpert.com
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Hi, Martin’s asked me to post this in these circumstances: I’ve asked Board Guides to move threads if they’ll receive a better response elsewhere (please see this rule) so this post/thread has been moved to another board, where it should get more replies. If you have any questions about this policy please email [email protected].
I'm a little confused as to why you didn't use the voucher code to purchase from the linked retailer.
Also, I'm not sure how you managed to not understand their business model, I've just bee on to their website and it's pretty obviouse that your purchasing a voucher code to be used against a purchase from a named retailer.
Well he did respond toi the voucher, it was just 10 days later!
For a start, tell us the name of the website that should've supplied the spy watch.
Thank you for reply
Sheri
http://www.mightydeals.co.uk/deals/national/Gadgets-Gifts/Spy-Watch-4GB/2749
By clicking on "See company website" on that webpage you do indeed find yourself at http://www.tanningandbeautyworld.co.uk/
On the tanning and beauty world contact us webpage their is a fictitious address... Have you seen the contact information on the Mighty Deals website? It also says on that webpage... I too suspect that they've got the wrong merchant details there, but is there any contact details for tanningandbeautyworld on your voucher?
Whois for tanningandbeautyworld.co.uk does show a Glasgow address for the registrant, who may be able to help you, but my guess is that Mighty Deals are the ones who have made the mistake.