Nationwide rebranding

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  • wizzywig27
    wizzywig27 Posts: 1,536 Forumite
    Part of the Furniture 1,000 Posts Photogenic Name Dropper
    Section62 said:
    Ordered a new card thinking I’d get the new one and they send out the same one as before. 

    I also hate the way when I use Apple Pay the notification is the nationwide logo from ages ago. 

    All this money on adverts and rebranding and they can’t even get it right 
    Glad to hear they aren't wasting more member's money (than they are already) and are using up stocks of old stuff rather than binning it all and insisting on using the new brand for everything from day 1.
    I wanted the new card, so in theory they have wasted money? 
  • WillPS
    WillPS Posts: 4,950 Forumite
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    edited 14 October 2023 at 5:22PM
    Ordered a new card thinking I’d get the new one and they send out the same one as before. 

    I also hate the way when I use Apple Pay the notification is the nationwide logo from ages ago. 

    All this money on adverts and rebranding and they can’t even get it right 
    What made you think that'd happen? They have been very clear that it won't:

    https://www.nationwide.co.uk/about-us/a-good-way-to-bank/whats-changing/

    Current account cards

    Anyone opening a new current account after 16 October will get a new-look card. After this date we will also be replacing any lost, stolen or damaged cards with our new ones. 

    However, as we have quite a lot of cards with our old logo on them, we will be using these for card renewals. So, if your card has expired, you will be given one in the old design until the stock has run out. 

    Savings accounts cards

    Our new-look cards will be available for savings customers in the next few months.

    Credit cards

    Our new credit cards will be available from early November.

    Is it not a little bit hypocritical to accuse them of wasting money only to order a new card when you had no need for one? You know the process of issuing, printing and dispatching a debit card costs not insignificant sums of money, right?
  • HHUK said:

    Card Readers

    Yesterday I tried to access my Saffron BS app and was told I needed to update it. When attempting to do that I was advised it wasn't available for my (Android Version 9) device. Hanley Economic's won't work on Android versions older that 10 either. I did ask Saffron to send me a new phone to enable me to continue to use the app, but they politely declined!
     
    When logging on to the websites of First Direct and HSBC they require a Digital Secure Key accessed via the relevant app. How long will it be until my ancient phone won't allow me to use this facility?

    Perhaps there is still a use for card readers after all.
    Android 9 stopped getting updated/supported at the start of 2021 (more than 18 months ago) and Android 10 at the start of 2022 (more than 6 months ago) so not unreasonable for any financial institution to exclude them.

    It's a moot point from the HSBC stable as they'll provide a physical device instead on request.   
  • Lions_89 said:
    I have always liked the hsbc lion, it’s a shame the bank does not make use of this icon in the UK as it does in other markets. For people interested in branding there is a whole thread on the monzo boards somewhere dedicated to bank branding and their cards!

    https://media.nationwide.com/bolt/versions/5.4.1/bolt-logo-nw-horizontal-full.svg
    The Ohio based Nationwide is nothing to do with the one in Swindon - that's probably why they didn't usurp their logo in the 'UK branch' :D
  • Lions_89
    Lions_89 Posts: 151 Forumite
    100 Posts
    edited 30 April 2024 at 5:24PM
    Lions_89 said:
    I have always liked the hsbc lion, it’s a shame the bank does not make use of this icon in the UK as it does in other markets. For people interested in branding there is a whole thread on the monzo boards somewhere dedicated to bank branding and their cards!

    https://media.nationwide.com/bolt/versions/5.4.1/bolt-logo-nw-horizontal-full.svg
    The Ohio based Nationwide is nothing to do with the one in Swindon - that's probably why they didn't usurp their logo in the 'UK branch' :D
    I’m aware of that, I just put it there to show the brand 🤭 I do think even the US one is better than the new uk one.
  • wizzywig27
    wizzywig27 Posts: 1,536 Forumite
    Part of the Furniture 1,000 Posts Photogenic Name Dropper
    WillPS said:
    Ordered a new card thinking I’d get the new one and they send out the same one as before. 

    I also hate the way when I use Apple Pay the notification is the nationwide logo from ages ago. 

    All this money on adverts and rebranding and they can’t even get it right 
    What made you think that'd happen? They have been very clear that it won't:

    https://www.nationwide.co.uk/about-us/a-good-way-to-bank/whats-changing/

    Current account cards

    Anyone opening a new current account after 16 October will get a new-look card. After this date we will also be replacing any lost, stolen or damaged cards with our new ones. 

    However, as we have quite a lot of cards with our old logo on them, we will be using these for card renewals. So, if your card has expired, you will be given one in the old design until the stock has run out. 

    Savings accounts cards

    Our new-look cards will be available for savings customers in the next few months.

    Credit cards

    Our new credit cards will be available from early November.

    Is it not a little bit hypocritical to accuse them of wasting money only to order a new card when you had no need for one? You know the process of issuing, printing and dispatching a debit card costs not insignificant sums of money, right?
    Sorry I was’t clear in my original post, my card was lost. I didn’t realise I had to justify it though.

    In all honesty I didn’t criticise them for wasting money, I simply said they couldn’t even get it right. 

    So call me what you want 
  • [Deleted User]
    [Deleted User] Posts: 0 Newbie
    100 Posts Name Dropper Photogenic
    edited 30 April 2024 at 5:24PM
    Lions_89 said:
    Lions_89 said:
    I have always liked the hsbc lion, it’s a shame the bank does not make use of this icon in the UK as it does in other markets. For people interested in branding there is a whole thread on the monzo boards somewhere dedicated to bank branding and their cards!

    https://media.nationwide.com/bolt/versions/5.4.1/bolt-logo-nw-horizontal-full.svg
    The Ohio based Nationwide is nothing to do with the one in Swindon - that's probably why they didn't usurp their logo in the 'UK branch' :D
    I’m aware of that, I just put it there to show the brand 🤭 I do think even the US one is better than the new uk one.
    I think it looks like a reject from Barclays as they use an eagle already.
  • WillPS
    WillPS Posts: 4,950 Forumite
    Part of the Furniture 1,000 Posts Newshound! Name Dropper
    edited 16 October 2023 at 3:52PM


    In all honesty I didn’t criticise them for wasting money, I simply said they couldn’t even get it right. 

    So call me what you want 
    Not calling you anything, I have no problem with you nor any cause for namecalling, but I am saying you are being selective with the truth:

    All this money on adverts and rebranding and they can’t even get it right 

    If "all this money" on adverts wasn't intended to criticise, I put it to you that contribution was poorly judged. Almost as poor a judgement as reordering a card to get a new design even though they were not yet available (not that you did that, of course).
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