LLoyds and Halifax 'co servicing'

Rob5342

ChirpyChicken said:

These brands will merge . No reason not to

Lloyds took over HBOS in 2009, they've had plenty of time to merge them but they obviously think there is commercial value in having several sets of branding for their products. 

boingy

Rob5342 said:

boingy said:

Really odd decision that we still need to keep the separate apps. Either all the accounts are in one place or they aren't.

It's quite common to brand identical things differently for marketing purposes. The Citroën C1 and Peugeot 107 are fundamentally the same car for example , just with a different badge and a few minor changes.

The reason Halifax and Lloyd's accounts need different apps will be for commercial/marketing reasons rather than technical ones. They are putting time and effort into keeping them separate because they think it benefits them. 

The thing you are missing is that they are going to put all the accounts into one app but then make you keep the other apps for some functions. 

For example, in the Halifax app you can view accounts, make payments, freeze cards and view statements for all accounts across the group - Halifax, Lloyds and BOS. You can also use the messaging to seek help for any of the accounts. But for other stuff you have to go to a brand-specific app. So they have "half-merged" the apps. That's why I consider it to be an odd decision.

Theleak250

I don't think they will merge the brands. Both banks target different markets and the Halifax brand is respected and known.

x44

How many on here realize that the MBNA credit card business was bought by Lloyds in 2017 and runs on the Lloyds systems.

I remember when the login proceedure was switched from the MBNA original to the Lloyds one.

Its just another Lloyds brand targetting different markets.

Off topic but no different to Travis Perkins the builders merchants who also own Wickes and also own Toolstation keeping them as seperate brands while the conversely sale of Buildbase business by the owners to Huw Grays builder's merchants resulted in the Buildbase brand ceasing to exist.

huw01

They can't get rid of the bank of scotland brand they have the best looking debit and credit cards by a country mile

ChirpyChicken

Theleak250 said:

I don't think they will merge the brands. Both banks target different markets and the Halifax brand is respected and known.

Maybe dual brand branches will end up meaning more bank closures and save them money 

superM

ChirpyChicken said:

Theleak250 said:

I don't think they will merge the brands. Both banks target different markets and the Halifax brand is respected and known.

Maybe dual brand branches will end up meaning more bank closures and save them money 

I think that’s their idea. what’s the point of having Lloyds and Halifax branch in a walking distance away when a customer can transact in either of these branches. 

GTR_King

boingy said:

Rob5342 said:

boingy said:

Really odd decision that we still need to keep the separate apps. Either all the accounts are in one place or they aren't.

It's quite common to brand identical things differently for marketing purposes. The Citroën C1 and Peugeot 107 are fundamentally the same car for example , just with a different badge and a few minor changes.

The reason Halifax and Lloyd's accounts need different apps will be for commercial/marketing reasons rather than technical ones. They are putting time and effort into keeping them separate because they think it benefits them. 

The thing you are missing is that they are going to put all the accounts into one app but then make you keep the other apps for some functions. 

For example, in the Halifax app you can view accounts, make payments, freeze cards and view statements for all accounts across the group - Halifax, Lloyds and BOS. You can also use the messaging to seek help for any of the accounts. But for other stuff you have to go to a brand-specific app. So they have "half-merged" the apps. That's why I consider it to be an odd decision.

I can’t view my Lloyds bank statements on my Halifax app 

Barkin

GTR_King said:

boingy said:

Rob5342 said:

boingy said:

Really odd decision that we still need to keep the separate apps. Either all the accounts are in one place or they aren't.

It's quite common to brand identical things differently for marketing purposes. The Citroën C1 and Peugeot 107 are fundamentally the same car for example , just with a different badge and a few minor changes.

The reason Halifax and Lloyd's accounts need different apps will be for commercial/marketing reasons rather than technical ones. They are putting time and effort into keeping them separate because they think it benefits them. 

The thing you are missing is that they are going to put all the accounts into one app but then make you keep the other apps for some functions. 

For example, in the Halifax app you can view accounts, make payments, freeze cards and view statements for all accounts across the group - Halifax, Lloyds and BOS. You can also use the messaging to seek help for any of the accounts. But for other stuff you have to go to a brand-specific app. So they have "half-merged" the apps. That's why I consider it to be an odd decision.

I can’t view my Lloyds bank statements on my Halifax app 

Correct. Did you not see the email from Halifax?

Mine said that this change will happen at some point "in the coming months" - not as of now.

Eco_Miser

boingy said:

Rob5342 said:

boingy said:

Really odd decision that we still need to keep the separate apps. Either all the accounts are in one place or they aren't.

It's quite common to brand identical things differently for marketing purposes. The Citroën C1 and Peugeot 107 are fundamentally the same car for example , just with a different badge and a few minor changes.

The reason Halifax and Lloyd's accounts need different apps will be for commercial/marketing reasons rather than technical ones. They are putting time and effort into keeping them separate because they think it benefits them. 

The thing you are missing is that they are going to put all the accounts into one app but then make you keep the other apps for some functions. 

For example, in the Halifax app you can view accounts, make payments, freeze cards and view statements for all accounts across the group - Halifax, Lloyds and BOS. You can also use the messaging to seek help for any of the accounts. But for other stuff you have to go to a brand-specific app. So they have "half-merged" the apps. That's why I consider it to be an odd decision.

It's not just the apps, but also the online web sites.

I reckon there's some code that is common to all the brands on the platform (as you listed above), and in future that stuff will work from any of the apps or web sites, and there's other stuff that for now, for technical or security reasons needs to be handled by brand specific code - possibly because it interfaces with external providers such as Visa). 

I also expect that once the announced co-servicing is working as intended for a reasonable period, integration of the apps will happen, but Lloyds, being mindful of what happened when TSB left their platform, are taking things slowly and step by step.