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Great 'disguised Own Brand' Hunt.

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  • lipidicman
    lipidicman Posts: 2,598 Forumite
    I graduated 22 years ago and in my first marketing lecture our lecturer told us about this. It shocked me at the time cos like most people I believed the marketing. However I've tested this many times over the years and been proved right many, many times and tell everyone I know.The things that dont taste the way you like you just put down to trial and error but 9 times out of 10 you cant really tell the difference. Its not only at the supermarket but all types of goods. Just do your homework and the savings are there to be had

    I have re-read this several times and I am still none the wiser. What was the point you were trying to make?
  • Has anyone suffered from a rash they believe might be from a certain washing powder brand?
    Specifically,has anyone had any rashes they suspect are due to Tesco's brand?

    Not a rash but we all seemed to start itching around the time I noticed Tesco's Pure fabric conditioner had a different smell. Could be a coincidence but to be on the safe side I've been buying Waitrose Pure FC instead. So difficult to know though as both daughters have eczema which can flare up for all sorts of reasons.
  • Mumolu
    Mumolu Posts: 45 Forumite
    :beer: :beer: :beer: :T :T :T :T :beer: :beer: :beer:

    Just want to say what a fab thread!
    I have just read all the pages (well when I say Just, I mean over the course of the day!:rotfl: )

    I am now going to visit Aldi next week and will seriously be checking those labels. Thanks all (And Martin)

    :money:
    :dance:
  • pennypuppy wrote: »
    lexa34 wrote: »

    I was so impressed by this post, there is NO WAY I will put this stuff near my children.
    Thank you so much!:T
    Hale a look at sodium laryl sulphate as well.
    I have enough money to last me the rest of my life, unless I buy something
  • loobylou2 wrote: »
    Thanks for all the replies re washing powder, I really appreciate it. Think next time I need to buy some I'll give the Asda own brand a try as I do my shopping online with them!!!:j

    Hi guys. I've also read every page of this and I'm been nodding my head all the way through to this subject.

    I work for the company that makes Daz, Ariel and Fairy and I have to say that it's not true that all detergents are the same. Each of these has a different makeup and is designed for different use but we constantly test against competitor products and there is a real reaon why branded products are more expensive - innovation, technology and the component chemicals themselves that do the cleaning (surfactants mainly).

    We don't make washing powders (or tabs or liquids) for anyone else and neither (as far as I know) do our main competitors. If you think you're happy with wash performance of an own brand then try switching to us (or persil, surf etc.) next time and see (and smell!) the difference. If you're happy with own brand then great as I know cleaning products can be expensive but just be aware. The same goes for cleaning fluids like Flash etc. Primarily the big brands are R&D organisations with secret formulas and patents so that competitors have to have inferior products!

    Two other gripes quickly:

    The UK is one of the only countries in the world to have non-bios. Some people (a very small percentage) really can have a react to the enzymes in biological detergents but not as many of you as you would think. Non-bios do not clean as well (as enzymes break down certain stains). Typically rashes or itching is down to overdosing powder which does not get washed out properly by your washing machine. Try dosing less or using a liquid. We produce plenty of non-bios ourselves but it's useful info and should mean you get through less detergent and get better results.

    Someone mentionned a "green" company who produce detergents. All I would say is that the industry as a whole is becoming much more eco friendly but also try to really understand what makes a product greener and its effect on the environment and sometimes you may find that these alternative products aren't actually particularly eco friendly not to mention wash performance (in laundry, surfaces, dishwashers etc.). I know some may think this is sour grapes but I really do know what I'm talking about!

    This was my first post from being a long time forum reader, I hope someone found it helpful!:beer:
  • Benny24
    Benny24 Posts: 333 Forumite
    Part of the Furniture Combo Breaker
    I have a suspicion that Asda's own "Shandy Lager" is actually the french brand "Panache" relabelled. They taste the same - very lemony and refreshing - and the Asda one has a Panache-branded lid!

    No evidence though, I'm afraid - just a suspicion.

    Yeah you're right, we spend a lot of time in France and love Panache. Was delighted to have spotted the re-labelled stuff in Asda, yum!
  • jonnys2000 wrote: »

    "Non-bios do not clean as well (as enzymes break down certain stains)."

    "If you think you're happy with wash performance of an own brand then try switching to us (or persil, surf etc.) next time and see (and smell!) the difference."

    Congratulations on your first posting – an interesting read!

    My main gripe against biological washing powders/liquids, etc – is the fact that my white shirts after being washed with bio – always take on a bluish look. Perhaps it only occurs when seen under certain light – but it is very noticeable. I will buy some bio tablets from one of the brands – and give it a test!

    And if I don't like the result . . . . . watch out! :wink:
  • jonnys2000 wrote: »
    Primarily the big brands are R&D organisations with secret formulas and patents so that competitors have to have inferior products!

    Without doubt large consumer goods corporations put a lot of money into R&D and product development. Nevertheless, what you have written above reads somewhat like Kentucky Fried Chicken's "11 secret spices", no offence please.

    I'm not convinced yet that own brand products are necessarily inferior as you claim, since own brand products have repeatedly matched or even beaten well-established and highly advertised brand products in independent surveys from independent institutes worldwide.

    Could you please elaborate on these mysterious "secret formulas and patents" or would your employer, Procter&Gamble, you'd rather not? You're not in their PR department, are you? ;) Anyway, keep it simple, I'm chemically challenged. :)
  • florin wrote: »
    Despite all the "Brands" available, there are only a few companies.
    L'oreal being one who own several of the major brands.
    I have often wondered if you get what you pay for or if there are differences between the major brands and stores own ?
    What do you think or know ?

    Also perfumes, does anyone know how many perfume manufacturers there are ? are they all made by the same few companies ?
    Has anyone come accross perfumes just like the big brands ?or can recommend good smell-a-likes ?
    I am sure that this is an area that we spend far too much money on, when we could be using cheaper but just as good alternatives ?

    I used to work for M&S. The Autograph perfume is the same as Chanel Allure, however they use one ingredient less, which makes it smell slightly different and less potent. However at £10 a bottle vs approx £50 , you are still making a good saving.

    This however was approx 5 years ago, so it may since have changed. Also, M&S skincare products definitely are made by Clarins. We were told to use this as a selling point!
  • kimevans wrote: »
    I always buy Next & M&S socks and there is no way on earth that Primark & Matalan are the same. My MIL bought me a pair of PJs from Primark (& I hated them), so I returned them and the ONLY thing I could find to exchange them for in the whole shop was socks & they were terrible:eek:

    I agree. There is no way that Primarks trainer liner socks are the same as M&S. THe Primark ones wash out and become streched after a couple of washes - definitely not the same experience with M&S socks.
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