MSE News: Asda offers price match refund guarantee

This is the discussion thread for the following MSE News Story:

"The supermarket will give customers the difference if they'd have paid less by shopping elsewhere ..."
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  • edited 28 April 2010 at 4:41PM
    michaelsmichaels Forumite
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    edited 28 April 2010 at 4:41PM
    Except the reason why my shoppingis cheap is because I choose the items that are on BOGOF or otherwise reduced in the supermarket I am in. If I am in Asda I will have no idea I should be buying two Pizza Express pizzas rather than one because they are on BOGOF in Tescos so when I get home and it does the price check on one it turns out that the Asda price is not higher...so nice marking ploy but I can't see that it will actually cost them much nor ensure that you get the best value for your shopping.

    It si just like the Tesco 'our typical shoppers basket is cheaper than in Sainsbury's - of course it is as typically each shopper will have bought at least one item on offer that is not on offer that week in Sainsbury's - of course had they actually been shopping in Sainsbury's they would have bought the Sainsbury's special instead and probably Tesco would have been more expnsive for the same basket...
    I think....
  • Old_WrinklyOld_Wrinkly Forumite
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    So it looks like a list is needed of all those Asda items (from the 70% comparable) that are available cheaper at the other supermarkets ...
  • MrsBartolozziMrsBartolozzi Forumite
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    It's also a bit rich that they compare the whole trolley- or basket-load rather than individual items. You might save on the odd item, but that means other items can be more expensive cancelling out many savings.
    Just means members of sites like this one will get together to produce a list of items that make it worthwhile going to Asda to take advantage of this.

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  • richardwrichardw Forumite
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    Too many catches really, but if you are a regualr shopper at Asda anyway and can be bothered checking then might be worth a go.
    Posts are not advice and must not be relied upon.
  • hayley11hayley11 Forumite
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    Regardless of this new guarantee, I won't ever do my main shop at Asda because they don't have a loyalty scheme whereas Tesco and Sainsburys do. I've done very well with clubcard points over the years.

    I do shop at Asda now and again though, only small shops so i'll try this out next time.
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  • Got a leaflet about this.... with our online shopping.

    The offer is not available online.

    As is the tradition I pronounce this:
    FAIL
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  • edited 28 April 2010 at 7:11PM
    Premier_2Premier_2 Forumite
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    edited 28 April 2010 at 7:11PM
    It's also a bit rich that they compare the whole trolley- or basket-load rather than individual items. You might save on the odd item, but that means other items can be more expensive cancelling out many savings.
    Just means members of sites like this one will get together to produce a list of items that make it worthwhile going to Asda to take advantage of this.

    Have to agree, the headline sounded good, but the devil is in the detail as ever :(

    I live very close to an Asda store and so rarely buy 8 different items in a single transaction. (I only use it like someone might use a corner shop)
    Of course it will depend on specific items purchased but on average, 8 items will cost, say about £8.00 in total. And probably some of those items will be cheaper, some the same and some more expensive than elsewhere.

    But you'll only save 1p in total (plus the difference in total cost) if it is more expensive in total.
    With Tesco, you get 16p worth of clubcard points, and with Sainsburys 8p worth of Nectar points. (This extra reward won't be included in any comparison)

    You'd be better off doing the comparison before you shop and if you only want to visit 1 shop, choose the cheapest and get the loyalty points too!
    Yes this assumes you have competitors also close by, but if you don't you'll probably fall foul of the maximum 10 claims per month rule.


    Edit: Mysupermarket.co.uk doesn't usually include Morrisons. Don't know if it does with Asda Guarantee as I don't have a receipt to check.
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  • edited 28 April 2010 at 8:06PM
    CheeseCatCheeseCat Forumite
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    edited 28 April 2010 at 8:06PM
    I have just got back from ASDA and I don't understand why most of my items are uncomparable (only 13 of 49 items actually apparently are) to other supermarkets...

    Do they not all sell Turkey steaks? Onions? Beef mince? amongst other things...

    It seems like this whole campaign is designed to do one of two things:

    1. Your shopping looks 'cheaper' at ASDA (and ASDA have reduced some things I buy I notice compared to last week) you then think ASDA is brilliant and continue to shop there in future without question.

    2. Your shopping is somehow showing as costing more at ASDA (although I suspect many of the more expensive items are not 'comparable') - they're giving you the extra back, isn't that nice of them? But yet, if you bought the items in the cheaper store you'd get to spend that extra money on whatever you liked, and wouldn't be forced to spend more money back in the supermarket like ASDA will do.

    Okay bit of a rant, I was looking forward to seeing what happened with this one as we shop in ASDA frequently, but I guess its just a pointless marketing mission. I suppose some people will think that because ASDA are holding the promotion they must be the cheapest supermarket anyway and they may even get more custom from people who don't even check it out.

    Edited to say: Morrisons is included in the comparison btw. For reference my 13 comparable items would've been 95p more expensive had I gone to Morrisons. Supposedly.
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  • geordie_joegeordie_joe Forumite
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    CheeseCat wrote: »
    Edited to say: Morrisons is included in the comparison btw. For reference my 13 comparable items would've been 95p more expensive had I gone to Morrisons. Supposedly.

    How can they do a comparison with Morrisons? Morrisons don't publish their prices, not even on their own web site, so the only way I can see them doing it is sending an employee in Morrisons to write down the prices.

    P.S. I think you hit the nail on the head with your points, especially point 2.
  • CheeseCatCheeseCat Forumite
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    Got a leaflet about this.... with our online shopping.

    The offer is not available online.

    As is the tradition I pronounce this:
    FAIL

    It looks like you can go in and input your online shop details onto the website too:
    http://www.asdapriceguarantee.co.uk/

    It just doesn't look like it automatically does it while you're shopping because I guess they want you to spend the money first ;)

    Geordie Joe, I have no idea how they're managing it if Morrisons don't publish prices anywhere... strange.
    Proud meowmy of four fuzzy cats :)
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