Avon Hints and Tips (Part 4)

Aesop

No, you can't back order clearance they will charge you current HT price as I found out.... in previous HT it was £2, in current HT it was £3.50.....

suzy180

Book 11 also seems to be going better for me. Upto now I have orders for around £520. Got a couple of my best customers to come back aswell as 2 more streets to pick books up from. I'm hoping for around £700 this time. Can't wait to see HT14 if there are loads of gifts in there, can see me spending a fortune! Managed to get myself 3 freebies so far this time from creative ordering.

Aesop

Wow everyone doing really well from C11, I made £2xx.xx in sales, which is better than normal for me, but I am trying to get around all my territory this campaign for C12, but will include C11 as well. Hoping to make more than £200 in sales....

At the moment listing items from my cupboard on ebay, DS's old clothes, boots stash, postcards, etc as really need to declutter house!

lozza1985

Whoop had a customer ring me up this morning....waking me up I might add lol....but she has a friend who wants a brochure, she's been telling her how great I am with giving free gifts, discounts etc and her friend was impressed she said and asked for me to give her a book, hurrah, another local customer gained

AvonAlex

Hi,

Are there any reps in the Northwich Area who have SSS Dry Oil spray in stock? A lady has ordered some off me but needs 1 desperatley, please PM me if you have any. She is happy to pick up within a 15 mile radius.

Thank you!
x

lucyclare

AvonAlex wrote: »

Hi,

Are there any reps in the Northwich Area who have SSS Dry Oil spray in stock? A lady has ordered some off me but needs 1 desperatley, please PM me if you have any. She is happy to pick up within a 15 mile radius.

Thank you!
x

Alex, if you are still snookered by tomorrow morning, pm and I will post out to you directly by first class. you should have it by tuesday. How desperate is she?

MarsdenCuckoo

lozza1985 wrote: »

Whoop had a customer ring me up this morning....waking me up I might add lol....but she has a friend who wants a brochure, she's been telling her how great I am with giving free gifts, discounts etc and her friend was impressed she said and asked for me to give her a book, hurrah, another local customer gained

Well done, lozza, yes I also gain customers by giving freebies too - even if it's only an Avon pen! Know that for a fact being that I was once visiting a customer and she was really excited about what freebie she was getting this time. Her visitor bought Avon off another rep and was a 'bit put out' because he said he never got any freebies off his rep. He's ordered every campaign since (I give him a 10% discount for placing a regular order for Absynthe) and turns out his original rep is his ex-wife! :cool:

MarsdenCuckoo

aureol212 wrote: »

Wow everyone doing really well from C11, I made £2xx.xx in sales, which is better than normal for me, but I am trying to get around all my territory this campaign for C12, but will include C11 as well. Hoping to make more than £200 in sales....

At the moment listing items from my cupboard on ebay, DS's old clothes, boots stash, postcards, etc as really need to declutter house!

Well done, aureol; you're such a trooper and a great help to us all. Really don't know how you manage juggling all those balls but thanks again for all your help; it's really appreciated.

Good luck with your decluttering. Think I should do some too but there's always something else to do (like the pile of ironing that's now 4ft tall! :rotfl:)

lozza1985

Have updated my hints & tips doc that I email my reps - thought I'd post it on here again in case it can help anyone.

ü[FONT=&quot] [/FONT][FONT=&quot]You may want to try running your own loyalty scheme, I run one for my customers where they will receive a free gift with every 6th order with me. The value of the gift depends upon how much the customer has spent with me in that time. I try to give them something I feel that they would use, but that they haven’t bought before – that way after they have tried it, they may decide to purchase it in the future! For example, if a customer buys dry skin SOS body moisturisers I may give them a Skin So Soft Body moisturiser. They will try it, and if they decide to purchase it for themselves, then they would be spending a little more on their regular items. This way you are increasing your order amounts as well as making your customers feel valued. It helps to keep your customers loyal to you as well – you never know when someone at their workplace might start to sell Avon themselves, but if they aren’t giving out “freebies” you are likely to keep your customers.[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Every so many campaigns I also run a “spend £x amount and receive a free gift”. You can adjust the amount to suit your customers. I use £20 for some customers that spend around £10 and so are likely to spend that little bit more in order to receive a free gift. Other customers who only spend a few pounds, I make it spend £10 or more and receive a free gift. Alter the amount to suit your customers! Buy items that are on special offer, and with your discount you will still be making more money than normal – as your customers have spent considerably more than they usually would. Again, if the customers like the free gift they may buy it or similar items in the future. [/FONT]

ü[FONT=&quot] [/FONT][FONT=&quot]For the last 2 campaigns I have offered a free product from the brochure.

In C4/3 I gained : 5 new customers - free product - Naturals Room Spray @ 99p
In C5/4 I gained : 1 new customers plus got 11 regulars who haven't spent in ages to spend between £2.99 and £37 - free product - Senses Shower Gel 250ml @ 99p.

I usually choose something at 99p from the current brochure or through back order, this will help my sales target as well.

As the Senses Shower Gel is still 99p in C5 I can back order in C6 and still tempt people in.

Tried and tested, it actually works. I put a sticker on the front of the book saying - for example :

*FREE*
AVON CARE HANDCREAM 125ml
CHOOSE FROM PAGE 112
ONE PER CUSTOMER ONLY (USUALLY £3.50)

I also put a flyer inside the book saying the same.[/FONT][FONT=&quot][/FONT]

ü[FONT=&quot] [/FONT]Canvass and re-canvass! Re-canvass periodically throughout the year as circumstances can change i.e. people move, have babies so are at home more, etc. Your peak time of the year will be Christmas so it is a good idea to begin re-canvassing around October/ November depending on the size of your territory. Keep an eye out for houses up for sale as new customers could be moving in shortly!

ü[FONT=&quot] [/FONT]If you have a Face book or My space account – make sure you let everyone know that you are an Avon Representative, they may have been looking for an “Avon Lady” or know someone who wants to order. You could also try advertising in local shops, or buy yourself a window sticker (Vistaprint is good for these) to put in your car! You can also create yourself a facebook group – I have on “avon in and around Swadlincote” – I’d suggest if you make a group to ensure it has the word “avon” along with your town in the title, to make it easier for people to find. I use my group to post reviews of new products, and to offer exclusive discounts - sometimes selling items I’ve gotten free from creative ordering!

ü[FONT=&quot] [/FONT]It’s worth asking the people working in local businesses if they would like a book. If you are friendly with your Hairdresser ask them too, they may even leave it out for their customers to browse!

ü[FONT=&quot] [/FONT]Ask all your family & friends if they will take a book into their workplaces for you, show their neighbours & friends – this way you are gaining new customers from people you might have never met! In time, as you get to know your territory customers, you could ask them if they would take a book into their workplaces – as a “Thank You” give them a percentage off their own order, or a free gift – after all they have gained you more sales!

ü[FONT=&quot] [/FONT]Give samples out – when people try they are more likely to buy! The amount you spend on samples will be easily made back in just a few sales of the full sized items.

ü[FONT=&quot] [/FONT]Always have your books out with potential customers – they won’t earn you anything sitting at home!

ü[FONT=&quot] [/FONT]Keep track of what is popular with each of your customers, that way when their favourite item/range is on offer you will able to point it out to them – they may have been planning on cutting back to save some money but knowing that it is on offer will make them want to spend, we all love a bargain!

ü[FONT=&quot] [/FONT]Wear Avon jewellery, fragrance, make-up, handbags etc where you can – people may ask where you got them from, and you will be able to say Avon and ask if they have seen a book recently, gaining you a new customer!

ü[FONT=&quot] [/FONT]Always keep a book with you – you never know when you might bump into a potential new customer.
ü[FONT=&quot] [/FONT][FONT=&quot]Look out for school fairs/fetes and have a stand there.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Stock up on items like 5 for £5, 10 for £10 or the current 99p goodies, shove them in an empty Avon box. Give them to the customers who like a bargain, or people who could take it to work and have a POUND BOX. Some Rep’s sell about £100-£150 every brochure doing this and the increase in customers is amazing.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Also every few campaigns you could give a customer who is spending less and less £5.00 off when they spend over £20.00. This may seem a lot but you will notice that their sales go back up!

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]If you are a Mum, or know someone who is: if they have a buggy then they can strategically place an Avon brochure on the hood of the buggy when out and about - people will ask where they got it from! Keep some under the buggy to give out with an order form too.[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]You could buy one of the Avon T-shirts or Umbrellas, or even make yourself a badge to wear – this way people may ask you if they could have an Avon book as they will know you are a Rep.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]The most important thing to remember is to be reliable – always collect the books on the day you stated, keep going back, provide a good customer service – this way you will keep, and gain, new customers.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Fold pages in the book to highlight different products each campaign. I recently folded a fragrance page and sold lots of fragrances which I don’t normally. Highlighting different products can make your customers look more closely at the book, and try something that they wouldn’t have noticed otherwise.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Buy samples when they are on offer, and give them out with orders – they will earn your more in extra sales than the samples cost you.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Get a personalised stamp (Vistaprint is good for these, they are usually free you just pay for P&P) or print your details onto stickers. This way you can put your details onto the order forms much quicker.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Put your books into re-sealable bags, this way people will leave them outside even in bad weather. I use ebay seller jwspackaging, who have an ebay shop under the name of JWS Merchandising. Avon also sell their own now, you can find them in the Hello Tomorrow Magazine in the stationery section.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Always use your books for as long as possible, it means you will be making more profit as you will be spending less on books.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Keep a note of your customers phone numbers/email addresses, as very often they won’t fill them in every time as they will assume that you have kept a record. This way you will be able to contact them about any problems with their order or delivery.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Try putting an extra order form in with the books and write for a friend on it – you never know who your customers might show for you!

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]A good idea is to give each customer a teabag and the following poem with their brochure:

Here's a little gift for you.
A tea bag for a soothing brew.
Sit back, relax, and enjoy your tea,
And see how simple shopping can be.
Pick lovely gifts to show you care,
& never leave your easy chair

It gives customers a laugh but it works they will use the teabag and sit down with the brochure, and of course place an order!

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Feature a special product each campaign. Either use your discount to lower the brochure price (say 10% off), or see if you can get it cheaper from the back brochure. Print off flyers with all the products details on, and the special price you are offering it at. Demonstrate the product if you can. Money maker products are ideal for this.[/FONT]

ü[FONT=&quot] [/FONT][FONT=&quot]Recruit your customers as Avon angels. Encourage them to show their brochure to friends and family and then stamp their loyalty card for their friends’ orders. (Only give direct customers loyalty cards).

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Demonstrate products. Take the latest perfume out when doing your deliveries.

[/FONT]
ü[FONT=&quot] [/FONT][FONT=&quot]Offer a free gift to your existing customers for referring a friend/family to you who places an order – needn’t be anything expensive, maybe a 500ml bottle of shower gel, it encourages your customers to pass on details to you increasing your customer base with little effort on your part![/FONT]

AvonAlex

lucyclare wrote: »

Alex, if you are still snookered by tomorrow morning, pm and I will post out to you directly by first class. you should have it by tuesday. How desperate is she?

Thanks so much LC and also to those who PM'd me but I have managed to track some down. Will be stocking up from this campaign though! x