I'm planning opening a pasty shop - what are the profit expectations?

fc123

bo_drinker wrote: »

What do you reckon that will be, I would like to be in at the beginning this time not picking up the pieces half way through ??

Often it's better to do something you have a passion and enthusiasm for plus a bit of natural flair/skill.

I couldn't sell or make food as I am not massively enthusiastic about it beyond just what I like to eat day to day. Like wise techy things....just don't float my boat.

Faddy food and other concepts come and go, likewise, you then have retro ones that tap into peoples childhood.

I will confess to having had no idea that pasty shops were so popular and we traded near to one.

I want to google Benjys franchise for this thread but haven't got time at the mo. Do they still exist? The Brighton one sued them for misrepresentation and went bust I think.

lostinrates

FC wish it were true about apples for me, I adore them, eat them all the time. I've swapped doctor for funeral drector, hoping that will work out better for me

next big thing? If pasties are taking off on the back of this thread well, as peole red on they'll be craving lemon jellies.

Snooze

lostinrates wrote: »

FC wish it were true about apples for me, I adore them, eat them all the time. I've swapped doctor for funeral drector, hoping that will work out better for me

next big thing? If pasties are taking off on the back of this thread well, as peole red on they'll be craving lemon jellies.

I was never a fan of apples and to be honest am still no fan of them now, but when I was on my last 'healthy eating' phase I discovered Pink Lady apples and these are the king of apples. You won't find a more enjoyable tasting apple than these babies.

I don't really 'do' fruit, but I am a sucker for navel oranges. These are the Pink Lady of oranges and I go through them like there's no tomorrow. Trouble is they have the same bodily effects as eating a hot curry .

R

lostinrates

Snooze wrote: »

I was never a fan of apples and to be honest am still no fan of them now, but when I was on my last 'healthy eating' phase I discovered Pink Lady apples and these are the king of apples. You won't find a more enjoyable tasting apple than these babies.

I don't really 'do' fruit, but I am a sucker for navel oranges. These are the Pink Lady of oranges and I go through them like there's no tomorrow. Trouble is they have the same bodily effects as eating a hot curry .

R

I'm an apple freak, I have different preferances for time of year/time of day and plain old mood.

I like oranges, but I find them hard to eat without sme ceremony. Apples are the ultimate fast food.

lemonjelly

lostinrates wrote: »

why would people assume someone named after the great Lemonjelly to be female? Both parts of Lemonjelly are male. That makes me realise I have always assumed lemonjelly was male, possibly wrongly.

PasturesNew wrote: »

Lemonjelly sounds like the sort of name some mumsy type would have, because her kids love lemonjelly, or the day she registered she'd just made one.

That's why.

fc123 wrote: »

LJ comes over as male to me..but metrosexual male..my fave type.:D I married a Metrosexual man. Cleaver is too. Quite a few on here.

Having a bit of a giggle at this. It is kinda exciting in a way!

It is wierd, I see myself, & other posters as people first (or at least I try). I think partly because of my job, but also my education, I try to be careful about making assumptions.

I'll let you know if you want (if you really really want)...;)

lemonjelly

lostinrates wrote: »

Thanks to this concversation I am now listining to lemon jelly.

Whatta band! What music!

Wish I could give a post a million thanks!:D

tomterm8

PasturesNew wrote: »

Search Engine Optimisation.
Writing in such a way that anything you write gets top Google ranking soonest for the keywords and keyphrases your company needs to get free traffic from search engines.

Free traffic = reduced advertising bill and greater success ..... of course if a site's landing page or conversion rates suck that's not my fault... that's another ballgame.

Has one had a look at the syndk8 forum. because if one is gifted with the right detailed and obsessional personality, knowledge of SEO and a certain lack of moral scruples, one could make an absolute fortune.

dopester

PasturesNew wrote: »

I had a good business idea about half an hour ago. Virtually £0 investment, even I can do it .... googled it and can't immediately find anybody offering anything like it.

Target audience, as per Dopester's post is people who have too much money and need to find a new way to spend it.

Just need to see if I have the b4lls to go for it.

It's not hard, anybody can do it, it's just genius.

I just have no idea how to price it.

GL Pastures, if you decide to go for it. The near £zero investment surprises me a bit but I know you're good with web-tech and websites.

I'm not sure it's as simple as people with "too much money". There are already lots of luxury retailers and service providers targeting wealth, and the rich don't always buy premium priced stuff just for the sake of it.

That doesn't mean there isn't opportunity. I was thinking more of a trying to find and offer an exclusive product or service, at higher margin aimed towards those with high levels of disposable wealth, which maybe targets their ego or eases any number of their insecurities. A product or service they'd be eager to spend premium money on buying.

Easier said than done though. Although the highlighted part of your post... if you can really come up with a genuinely good new idea where no one else is offering the premium product/service (having to ask yourself for reasons why it may not exist already.. is there a real market there for it or not?), entering the market as the sole supplier with little competition has to be an advantage doesn't it.

Really2

sorry to burst a bit of a bubble hear, there are two big expenses when targeting the rich.

A) They are generally have to much money for a reason, they are usually reclusive and have many lines of defence before you can get to them (PA's). Also most of there expending is usually done through there companies not through personal purchasing (VAT reclamation)

So inevitably to get to these people you need a slick and big marketing campaign for your product or service. This would cost you a fortune just to snag a few clients (think of anything aimed at the rich and then look at there advertising to give you idea of how much they spend just to sell a few products)
If the product or service is not right you could end up with n instant massive loss.

Personally I have always set up business targeting a "need to buy" audience anything based on hitting a few (EG the rich) can fail quickly or take to long to become profitable.

Personally I would look at business options in the markets that have shrunk rapidly but will have a future demand. In 2000/2001 IT companies failed and over contracted because of the dot com bust. Most had taken there eye of their core customers and there were business possibility's in a market that was once over saturated.
There will be similar markets now.

Really2

Having said that it is easier pretending your product is for the rich but selling it to the poorer.

e.g. We have all seen watches with a RRP of £2K but are now only £100.
They were never aimed at the rich but the idea of getting a bit of the action for the poorer is enough to compel a sale.
In fact they are buying a shiny version of a £10 watch made in china.
But an offer on ebay linking to a slick web page with MRRP's on it is enough to fool some.

You know what they say about fools and money.