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TESCO 50% Discount Tomorrow

Tesco said it will slash prices by 50% in the latest round of discounting to hit the retail sector.The supermarket chain said the sale, which starts on Friday, would focus on Christmas essentials and gifts.

Britain's biggest grocer said it was cutting prices early on around 1,000 items in response to customers' reluctance to purchase items which would later be discounted.

Commercial director Richard Brasher said: "Some say that a bit of the pleasure they usually get from buying gifts has gone in the current climate.

"They've told us they still want to enjoy a special Christmas - with big presents for their children and a proper Christmas meal - but they want us to help make their money go further."

Items to be discounted will include a quad bike, down from £80 to £32 and champagne flutes, reduced from £12 to £6, as well as seasonal foods such as Christmas pudding.

Earlier this month Tesco revealed its weakest UK sales performance since the last recession after a supermarket price war halved growth in the preceding quarter.

The supermarket posted a 2% increase in UK like-for-like sales, excluding petrol, in the 13 weeks to November 22, down from 4% the previous quarter. But Tesco said the sales growth decline came as it cut prices to lure in cash-strapped shoppers, resulting in higher sales volumes and customer numbers.

Around 300,000 more customers were tempted into its stores each week by falling prices, according to the group.
Tesco said it was acting on the basis of its own research, which suggested that customers were delaying spending because of concerns about missing out on discounts.
A chance to grab the bargains for Christmas, this should be one for the newsletter! :T

edit: digg this
«13456710

Comments

  • 7062
    7062 Posts: 67 Forumite
    Anyone know if this is online or in stores and start times?

    Thanks
  • or just another marketing ploy to get us all to rush into stores, to find hardly nought....
  • jockettuk
    jockettuk Posts: 5,809 Forumite
    discodaddy wrote: »
    or just another marketing ploy to get us all to rush into stores, to find hardly nought....


    a lot of the christmas gifts already half price in store today
    Those we love don't go away,They walk beside us every day,Unseen, unheard, but always near,
    Still loved, still missed and very dear
    Our thoughts are ever with you,Though you have passed away.And those who loved you dearly,
    Are thinking of you today.
  • tia1803
    tia1803 Posts: 767 Forumite
    I've been Money Tipped!
    have they not been half price for weeks????
    2013 wins...angry birds knex.
  • rchddap1
    rchddap1 Posts: 5,926 Forumite
    A lot of the discounts are already there. And most of the time its 'up to'...so the good stuff is only slightly reduced. I'll keep an eye out, but I'm not expecting anything really worth my while from Tesco.
    Baby Year 1: Oh dear...on the move

    Lily contracted Strep B Meningitis Dec 2006 :eek: Now seemingly a normal little monster. :beer:
    Love to my two angels that I will never forget.
  • Definalty worth a look but as someone said above how much the good stuff is discount remains to be seen.

    Is it in store only?
  • Their petrol price is about 3p higher then the rest though...
  • phil_51
    phil_51 Posts: 106 Forumite
    A chance to grab the bargains for Christmas, this should be one for the newsletter! :T

    edit: digg this

    I would urge Martin to warn people in the newsletter........

    It is only a saving you were going to buy the goods anyway!

    I am not saying they are not good savings / products to buy but don't everyone fall for the clever marketing these supermarkets do.

    Are these items on the shopping list already or are you just buying them because they are a in a sale, in which case they are cost you more money than you would usually spend!

  • balletshoes
    balletshoes Posts: 16,610 Forumite
    Their petrol price is about 3p higher then the rest though...

    Not here - as there are a Sainsburys and an Asda within a mile of my Tesco, Tesco is always just as cheap as anywhere else in the vicinity. They all price match each other, and are usually really competitive with their petrol.
  • savemoney
    savemoney Posts: 18,125 Forumite
    Part of the Furniture 10,000 Posts
    I dont believe Tesco's

    These companies get away with saying prices are lower because they are so big they can say prices was higher if push comes to shove in some obscure store when in reality at your store there pricing policy may be different
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