MSE News: Colgate forgets its toothbrush in promo fail, as it's kicked off...

Pincher

Let's see, we can weaponise this phenomenon.

We announce a cosmetic surgeon practice is giving away free boob job vouchers. Ten thousand Essex girls descend on a say, animal research facility, no vouchers, get disappointed, and tear it apart.

What if we advertise a marriage matchmaker website is giving away 100 VISAs to go to America. Good looking women, young or mature, fill out a free joining form to get a chance to win a visa. Come to the Red Square on 13th July. 100,000 Russian women scream, "we want out, we want out", overrun the Kremlin, start a new Nation based on feminine ideology, called New Amazon.

vaderag

Well, I just won a Philips Sonicare toothbrush - great example of PR picking up on an epic fail...

50Twuncle

Why are these events always held in London ?
Doesn't the rest of UK exist ?

Manticore

That has always been a valid complaint for most of these promotions. If you live in a rural backwater you will ALWAYS have to travel, therefore you have to rely on the integrity of the promoter not to let you down.

quazi

Turned up at Waterloo. Q was long. Staff unprepared, however, after a short wait of 45 mins. I left with my new brush :j. Have used for 2 days and am very happy. :rotfl:

vaderag

They've just announced that they have moved the promotion online:
http://www.colgate.co.uk/app/ColgateOralCare/ElectricToothbrush/ProClinical/UK/EN/Offers.cwsp

razam

vaderag wrote: »

They've just announced that they have moved the promotion online:
http://www.colgate.co.uk/app/ColgateOralCare/ElectricToothbrush/ProClinical/UK/EN/Offers.cwsp

Yup I just registered for it.
However, if you consider the initial promotion was London-centric (rightly or wrongly), and 750 brushes a day were available over 8 days (at 2 locations). That equates to 6000 toothbrushes available to a 8 million Londoners.

The on-line "raffle" has 7000 toothbrushes, but is open nationwide to 63 million people - meaning those who had their time wasted yesterday now have less chance of getting one of their toothbrushes :mad:

philsterd

We went on Monday.

I made a plan to take my son to the science museum and at the same time go swap our old toothbrushes. A good use of the 20 odd quid train ticket and a good day out for next to nothing.

All done, after a bit of a wait. I am glad it wasn't all closed down before we got there that would have been very disappointing.

Thanks for the tip, they asked where I heard about it and when I said MSE they said "MSE? he has done very well for us so far" I was surprised they were glad to have us but she assured me they were.

Some groups in the queue were going to buy a cheap boots toothbrush (£5) to recycle. I suppose once the mob starts it gets away from the spirit of it.

amandaleeds

Anyone know if they will do it online again? Not all of us live in or near London :-(

epm-84

powertothepeople wrote: »

Wow, the venom on this blog about getting a free £150 [overpriced] toothbrush from people with jobs presumably. And so called benefits scroungers get bad press, well they have nothing on you lot.

Your post reminded me of this from Rhod Gilbert: http://www.youtube.com/watch?v=DO5VjcoJtT8&t=0m47s