Longlife Cream no more????

Clowance

Makro online seem to be listing 1L cartons of cream

http://store.makro.co.uk/p-26208-horeca-select-uht-whipping-cream-1ltr.aspx

also single cream

however I haven't been to the store to check. Wish I had thought of them before Christmas, 1L rather a lot at other times of year.

withabix

terra_ferma wrote: »

well actually... it's not down to people being stupid, but companies being deceitful. eg for ages I thought lurpak spreadable was actual butter made spreadable by some chemical process.

It is

Butter (69%) , Vegetable Oil (25%) , Lactic Culture , Salt (0.9%) , Blend: 80% Fat Content (55% Milkfat & 25% Vegetable Oil) .


I assume you meant 'physical process'!

Anyway, whatever they add to it to make it spreadable is fine by me - it tastes better than any plastic margarine/spread and does what it says on the packet!


As for long life cream, I can understand why it has gone from the fridges in a recession. Manufacturers will have reduced capacity because the supermarkets have moved their stock profile to items which sell in volume. Long life cream won't be a big volume seller on the basis that it is long life.

If it doesn't fly off the shelves, it won't be stocked in more than one guise.

Long life cream is UHT cream. It belongs on shelves in cardboard cartons next to the nasty UHT milk, not in the fridges dressed as a pot of cream.

Stocking it in a fridge is no less of a deception than Elmlea.

Nellie5140

I agree, long life cream is no longer available in Wales at: - Tesco (including Tesco Extra), Co-op, Asda and Sainsbury's. I also agee with the comments about Elmlea.
As someone else pointed out, in the long term it is the Supermarkets that lose out because we buy less cream as we can't afford to waste, at least, I can't.:(

terra_ferma

withabix wrote: »

It is

Butter (69%) , Vegetable Oil (25%) , Lactic Culture , Salt (0.9%) , Blend: 80% Fat Content (55% Milkfat & 25% Vegetable Oil) .


I assume you meant 'physical process'!

Anyway, whatever they add to it to make it spreadable is fine by me - it tastes better than any plastic margarine/spread and does what it says on the packet!


As for long life cream, I can understand why it has gone from the fridges in a recession. Manufacturers will have reduced capacity because the supermarkets have moved their stock profile to items which sell in volume. Long life cream won't be a big volume seller on the basis that it is long life.

If it doesn't fly off the shelves, it won't be stocked in more than one guise.

Long life cream is UHT cream. It belongs on shelves in cardboard cartons next to the nasty UHT milk, not in the fridges dressed as a pot of cream.

Stocking it in a fridge is no less of a deception than Elmlea.

Not sure what your point is.
I know they list ingredients now, what I said is that when it first launched, it stated 'butter' and there wasn't a list of added ingredients.

Also how odd that you are trying to interpret what I meant to write, which is what I thought at the time...
If I meant physical I would have said so.

mldthundercat

The supplier who use to supply the supermarkets and wholesalers of own branded cream has stopped production. I don't have an answer on why exactly, however from what I understand most are trying to source a new supplier. This is also why the likes of Elmlea and Anchor are trying to muscle in whilst there is a gap.

curlytop12

i haven't read whole thread,so sorry if this has already been said,but you can freeze milk and cream with no issues,
HTH.

A._Badger

zenseeker wrote: »

Even though it clearly states "Alternative to cream" on the pots? If people are confused it just proves that people are stupid.

Where else would you expect a cream alternative to be stocked? In a new aisle along with all those fake butter spreads (which people largely manage to not get confused about).

Yes, it says 'alternative to cream' in letters so small that even the idiots who sell it don't know what it is. As is also true of the synthethic butters.

As to where they should display it, I'd suggest a new aisle. They could put all the fakes together (including the 'fruit drinks' masquerading as fruit juice) and call it, oh, how about: "the Silly Aisle"?

bornintoit

A._Badger wrote: »

Yes, it says 'alternative to cream' in letters so small that even the idiots who sell it don't know what it is.

I don't agree, I think the 'alternative to cream' is clear on the front of the product. I don't think the letters are too small at all. Just because one SA didn't know it was an alternative to cream doesn't mean you should generalise all SA's as idiots.

I see no point in moaning about Elmlea's existance. Don't like Elmlea, don't buy it. Simple really.

withabix

terra_ferma wrote: »

Not sure what your point is.
I know they list ingredients now, what I said is that when it first launched, it stated 'butter' and there wasn't a list of added ingredients.

When Lurpak Spreadable first came out, it did not need to list the ingredients, because at the time it complied with the legal definition of butter and there was no requirement to list the ingredients on a product that was legally defined as butter.

The rules were changed a few years ago and that's why it doesn't claim to be butter any more.

A._Badger

bornintoit wrote: »

I don't agree, I think the 'alternative to cream' is clear on the front of the product. I don't think the letters are too small at all. Just because one SA didn't know it was an alternative to cream doesn't mean you should generalise all SA's as idiots.

I see no point in moaning about Elmlea's existance. Don't like Elmlea, don't buy it. Simple really.

But it's not as simple as that, is it? The market power of Unilever (the chemical giant that makes this oil) is used to squeeze other products off the shelves - exactly as happened with the fake butters and margarines which now dominate the market.

Almost no trick is spared to sell these spreads - from the use of dubiously founded health scares to misleading packaging.

As for idiot shop assistants, there seems to be quite a few of them - witness the answer given to another poster in this thread by a Tesco drone. The sad fact is that few working in supermarkets know much at all about what they sell.