Longlife Cream no more????

scottishminnie

Before Christmas I noticed that my local Asda had stopped stocking longlife cream so I asked about it and was told it was no longer an Asda product and had been replaced by Elmlea. I dislike Elmlea intensely - it's no more than white oil in my opinion so I thought I'd just get long life cream elsewhere.

Today I ventured into the huge Tesco nearby and no sign of it either so I asked a passing assistant. Off she went to check and then came back to tell me Tesco no longer make long life cream as it's healthier for customers to buy fresh cream. I pointed out that it was a dash sight more inconvenient and wasteful to which she muttered about never pleasing some people and stomped off.

Stroppy Tesco staff aside (must be part of the recruitment process) has anyone else noticed longlife cream disappearing from shelves and why?
I used to keep a couple of cartons of single and double at all times - guess I'll be going back to the old tins of "sterlised cream"!

YORKSHIRELASS

Yes, I have noticed I cant get it from Tesco either. Dont know why, seems odd, maybe someone can tell us why! Although I have now found the standard cream does last longer than you might think, and certainly longer than the use by dates.

I dont like Elmlea either btw.

Bronnie

I bet it's going to be replaced with whizzy cream.

Anchor currently do a longlife extra thick dairy cream in an aerosol (99% dairy cream) , the thick one is unsweetened, but I notice the middle in the range is sweetened and there's no info on the 'light' one, but surely it will be.

http://www.mysupermarket.co.uk/#/shelves/cream_in_sainsburys.html?_fty=long_life_cream

Significantly more expensive of course, although some might argue, convenient and less-wasteful!

scottishminnie

I have noticed the Anchor one appearing - hmm hadn't realised though that it was creeping in as the old longlife disappeared.

I hate the aerosol canned stuff so I've bought a nitrous oxide cream charger (thanks to the people on here who told me what they were called) so if I need whipped for hot choc or latte's I can use that.

Oh how I hate "progress" sometimes - bring back longlife cream!!!!!

MRSTITTLEMOUSE

Tesco do a long life cream in a carton.
I have some in the fridge at the moment.
Its in a light blue carton and it was to be found with the stuff that is stored over the freezers.
I tried some a week or two ago and it was quite passable.
Cost about a £1ish.

Clowance

I completely agree with op, looked for UHT cream everywhere before christmas and couldn't find anything, only Elmlea which is totally unacceptable as artificial.

Mrs Tittlemouse must have been lucky as our tesco is an Extra and doesn't do it.

All that happened is I bought a lot LESS cream this christmas as I only got the fresh - and annoyingly had to get it at the last minute so it would last over Christmas. I hate that, like to get the essentials in early hence the UHT cream!

Hope they will rethink this policy - its odd all the supermarkets are the same.

stephen77

Tesco would not have removed long life cream just for healthy reasons and left the rest of the cream their. From a nutritional point of view this does not make sense.

Bronnie

stephen77 wrote: »

Tesco would not have removed long life cream just for healthy reasons and left the rest of the cream their. From a nutritional point of view this does not make sense.

They haven't............that bit is just yet another example of Tesco staff making it up as they go along!!

A._Badger

Mrs Badger and I noticed this a couple of months ago, too. But the loss is far wider than from just Tesco and Asda - everyone who sold this product seems to have stopped at the same time. Even the 'Heritage' brand dropped it!

My guess would be that there was just a single producer that has either stopped making it, or has gone out of business. Perhaps it was squeezed off the shelf by that vile Elmlea muck, the makers and retailers of which should have been pursued by Trading Standards for passing off their synthetic vegetable oil product as cream. It was packed to look like cream, stocked with the cream - no wonder people got confused!

As an aside, and to match the (all too believable!) Tesco tale, when Mrs Badger asked some oaf in Asda, he pointed her to Elmlea. When she told him it wasn't cream but a fake, he refused to believe her and walked away, clearly convinced she was mad.. He was lucky she didn't bite him.

zenseeker

A._Badger wrote: »

Perhaps it was squeezed off the shelf by that vile Elmlea muck, the makers and retailers of which should have been pursued by Trading Standards for passing off their synthetic vegetable oil product as cream. It was packed to look like cream, stocked with the cream - no wonder people got confused!

Even though it clearly states "Alternative to cream" on the pots? If people are confused it just proves that people are stupid.

Where else would you expect a cream alternative to be stocked? In a new aisle along with all those fake butter spreads (which people largely manage to not get confused about).

terra_ferma

zenseeker wrote: »

Even though it clearly states "Alternative to cream" on the pots? If people are confused it just proves that people are stupid.

Where else would you expect a cream alternative to be stocked? In a new aisle along with all those fake butter spreads (which people largely manage to not get confused about).

well actually... it's not down to people being stupid, but companies being deceitful. eg for ages I thought lurpak spreadable was actual butter made spreadable by some chemical process. And not because I'm stupid, simply because it was called 'spreadable butter', probably for as long as they could get away with it and get established in people's minds as proper butter.
No list of added ingredients, nothing, if I wasn't 100% sure I checked and double checked because it seemed really odd, I would not believe it...

EDIT: I know it has a list of ingredients NOW, but it didn't when they first started selling, and it's no longer called 'butter' on the packaging.