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Snickers reckon "bigger" doesn't mean "heavier"... HUH??

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Comments

  • superscaper
    superscaper Posts: 13,369 Forumite
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    jackieb wrote: »
    Wasn't that changed because some Europeans (not us obviously :p ) can't pronounce the letter J?

    I think so. But I think it's also the case with the others that the companies wanted to homogenise their global branding, it was certainly the case with snickers anyway.
    "She is quite the oddball. Did you notice how she didn't even get excited when she saw this original ZX-81?"
    Moss
  • mrbadexample
    mrbadexample Posts: 10,805 Forumite
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    jackieb wrote: »
    Wasn't that changed because some Europeans (not us obviously :p ) can't pronounce the letter J?

    I think it's because of this:

    762px-Jif_Lemon.jpg
    If you lend someone a tenner and never see them again, it was probably worth it.
  • marleyboy wrote: »
    Does a balloon increase its weight when inflated? ;)

    yes it does...
  • I think it's because of this:

    762px-Jif_Lemon.jpg
    It took them many years to realise that error if that's the reason.
    I just think it's a marketing thing, it gets people talking about the product, which in turn increases sales.
    If customers stopped buying Snickers because they didn't like the name change, then it would still be called Marathon.
    Between two evils, I always pick the one I never tried before
  • squeaky
    squeaky Posts: 14,129 Forumite
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    A rose by any other name...

    ..still sticks its thorns in your fingers :)
    Hi, I'm a Board Guide on the Old Style and the Consumer Rights boards which means I'm a volunteer to help the boards run smoothly and can move and merge posts there. Board guides are not moderators and don't read every post. If you spot an inappropriate or illegal post then please report it to forumteam@moneysavingexpert.com. It is not part of my role to deal with reportable posts. Any views are mine and are not the official line of MoneySavingExpert.
    Never ascribe to malice that which is adequately explained by incompetence.
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  • user55
    user55 Posts: 345 Forumite
    There's only one solution to this problem. You have to find an older Snickers, and a new Bigger Snickers and compare them side by side.

    And report back here!
  • tomstickland
    tomstickland Posts: 19,538 Forumite
    10,000 Posts Combo Breaker
    Don't you agree this is more than a tad misleading?
    Yes, however, they are correct in their terminology.
    Happy chappy
  • The old adage applies here : It's not the size, it's what you do with it that counts.
    "You were only supposed to blow the bl**dy doors off!!"
  • Sunny2
    Sunny2 Posts: 86 Forumite
    I love this thread. However, being completely number blind and useless with anything spacial etc., If I saw a bar that said 'Bigger', I would expect it to be well, bigger, in other words more of it and thereby, in it. Making it thinner and longer isnt, to my mind making it bigger. The dimmensions may have changed, but isn't it the same size as before? - as I said before useless at maths, but is the area of the bar still the same? Regardless, Mars is being very cheeky and misleading.
  • marleyboy
    marleyboy Posts: 16,698 Forumite
    10,000 Posts Combo Breaker
    I think they should replace the word "Bigger" to a much more honest "stretched"
    :A:dance:1+1+1=1:dance::A
    "Marleyboy you are a legend!"
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