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Lloyds/Bank of Scotland/Halifax regular/monthly saver limits
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As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?0
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aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?1
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allegro120 said:aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?0
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allegro120 said:aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?No it isn't - Halifax, Bank of Scotland (+ Intelligent Finance + Birmingham Midshires) are protected under Bank of Scotland plc.Lloyds Bank (+Scottish Widows + Mayfair) are protected under Lloyds Bank plc.Separate protection between the two historic sides.5
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aaj123 said:allegro120 said:aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?Market positioning and loyalties north of the border.Halifax does have a different product offer and their target market is less affluent, more everyday.1
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aaj123 said:Why then do they even have all these multiple brands that on first sight appear different banks but are really the same entity? Same with RBS / Natwest.
Banking has a long and complex history, with acquisitions, bailouts, building society demutualisation, mergers, spinoffs etc. Brands/divisions also cater to different customer segments and target markets, including countries. Despite sharing the same banking licence, they are still separate legal entities operating as distinct businesses offering their own products and features. We customers benefit from a greater variety and choice of accounts overall.
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aaj123 said:allegro120 said:aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?2
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Cost of rebranding / potential loss of customers due to brand loyalty / potential disruption during rebrands/mergers outweighing any minor benefit in reduced operating costs?
They clearly share IT systems and some back of house functions which pools the administrative costs. Branches have been economised between the brands so you won't tend to find them all in the same area. Products have been consolidated so there's consistency between the brands (i.e. fewer T&Cs, reduced risk).
Yes if you were designing it from scratch today you probably wouldn't have this set-up, but given the historic evolution, if it ain't broke...1 -
aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?
As others have said, it offers the opportunity for differentiated pricing, offerings and market segmentation.
https://www.lloydsbankinggroup.com/who-we-are/our-brands.html
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aaj123 said:allegro120 said:aaj123 said:As an aside, anyone know why on earth the Lloyds group has set up multiple branding by way of BoS / Halifax / Lloyds when all of them seem to offer similar products and are even part integrated on apps? Do they each have their individual FSCS protection or is it joint across the three?4
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