Paint - Quality ÷ Price = Value

goodwithsaving

Dulux Trade supermatte white. Buy cheap, buy double. The cheap paint is carp. 

floppydisk1

decorators use Dulux or Johnson/Leyland and some ( not that many ) use Crown. I can't remember last time I have seen any decorator using anything else. Those paints cost little more but decorators are happy to pay those prices , so take what you want from it. If remember correctly Johnson/Leyland  is a bit cheaper than Dulux  - both very decent paints.  No need to try and re invent the wheel " Paint - Quality / Price = Value " - countless decorators solved it for you already.