I love the asda ad...

Errata

Neither did mine, I don't rely on the government to do my research, I take responsibility for my own financial affairs and conduct them in a way that benefits me. And that's what I did mid 70's.

margaretclare

Errata wrote: »

Neither did mine, I don't rely on the government to do my research, I take responsibility for my own financial affairs and conduct them in a way that benefits me. And that's what I did mid 70's.

Wow, that's me told, in no uncertain terms. I thought that I had always 'taken responsibility for my own financial affairs'. So where did you find out that information which didn't seem to have been available to me? I must have made it clear, in numerous letters back and forth to and from the tax office, that I wanted my tax affairs to be separate. All I got were referrals back to the Married Women's Property Acts of the previous century and reasons why it couldn't be done. You obviously had some better information than I had in those years.

quinechinoise

SailorSam wrote: »

Is this the one you mean?
http://www.youtube.com/watch?v=QiTuiYtaMV4

Just watched the advert. I reckon it's both funny and true enough. My mom does everything, perfectly, for Christmas and I try to emulate her standards because she's always done a great job.

I think it's just an extension of the nurturing and homemaking that usually falls to the mother in a "traditional" household - it doesn't invalidate the position of single parent or two dad households. Do people really think that Christmas happens by magic with the help of a fat man dressed in red? Someone has to do all the hard work behind the scenes, even if it's not mom!

Wootball

louise3965 wrote: »

I've decided I don't like you.

They call this 'trying to see how many thanks I can get on a post'.

Fuzzy_Duck

My OH is quite capable of sorting out Christmas, but he will leave it until the last minute! I'll stress about it at least a couple of months before and he'll go into town a few days before Christmas and get everything he needs without fuss!

Having said that my mum has always done the bulk of Christmas, and I used to find it hilarious opening my presents as it was obvious my dad didn't have a clue what mum had bought us. That's not to say he doesn't contribute though- mum doesn't drive so he drives her where she needs to go, he helps with the food shop, he pays towards everything and he does the washing up after Christmas dinner. I'm sure he'd do more if my mum asked.

Anyway, the ad doesn't bother me. All it really suggests is that mum's often feel more of a need to make Christmas perfect and put a lot of effort in, whilst a lot of dad's are more laid back about it. I used to work in a toy shop and it was insane how many panicked dads we had coming in on Christmas Eve!

This thread has reminded me of an ad that did used to tick me off, and I don't think anyone complained about it. I have found a description of it online to show you what I mean:

Advert shows a sexist stereotype of a man slovenly sat on a sofa totally immersed in a tv show, while his girlfriend looks on in frustration as she is not the centre of attention. She then reaches down the side of the sofa and pulls a lever, to which the 'offending' male is ejected out of his seat and through the window.

A female voice then says "If only getting rid of all pains could be as fast as new feminax express." In the distance the man can then be seen dropping from a tree, whereby the woman stretches out on the sofa with a look of smug contentment.

Sexism works both ways!

newcook

AlTeREgO wrote: »

I hate the coke ad, and how most people assiciate it with the start of the festive season,the words, Hook line and sinker spring to mind :wall:
.

I think a lot of people associate the ad with the festive period is because it was coca cola who gave father Christmas/santa his red coloured suit!



I found the asda advert quite funny – cant believe there has been so many complaints about it though!
It wouldn’t surprise me if the majority of those who complained were women – bet they didn’t complain about the Boots advert where the 2 moms with bad colds bump into each other in the street and are reeling off the list of things they have to do and insinuating that ‘him indoors’ couldn’t do it as he has a cold - ‘ah bless’.

margaretclare

I dislike many TV ads because of the assumptions behind them. I avoid watching them as far as possible. That's why DH says 'you went to sleep'. I didn't, I just shut my eyes. I'd already turned the sound off.

Marisco

Well, the ad agency for Asda must be rubbing their hands in glee!! Their job is done, people are talking about the advert!! It's an ad FGS, I can't believe people are taking it seriously!!! I think folk are sensible enough to know it's not now like it was in the 1950's!! And whatever the "equality brigade" wants to think, for a lot of households it is exactly like that!! 1000 complaints??? Unreal!!

Welshwoofs

I've seen it but it bears absolutely no resemblence to my reality (thank God!).

Last year I ordered Christmas in from Forman & Field so we spent our morning sipping champagne, nibbling smoked salmon and dinner was a matter of shoving everything that was pre-prepared 'ready to cook' in the oven.

My view is that if people want to go all out celebrating christmas then they should share in the tasks - it's not down to the woman alone to 'create' a special time for everyone else.

Of course I'm not surprised at the advert and I don't know why people bother complaining because even a cursory glance at almost every advert for cleaning products and foods depicts a woman in a 2.4 nuclear family doing all the cooking and chores. The only difference between the adverts now and in the 50s in fact are that in the 50s these women were called 'housewives' and were shown doing tasks for the family all day whereas now they're always called 'busy Mums' and depicted rushing around between work and household chores. Men in adverts are either a) providers of DIY tasks or b) shown as bumbling idiots who have to have women to organise them.

The irony is that advertisers are almost exclusively 20-something metrosexuals.

mumps

margaretclare wrote: »

Wow, that's me told, in no uncertain terms. I thought that I had always 'taken responsibility for my own financial affairs'. So where did you find out that information which didn't seem to have been available to me? I must have made it clear, in numerous letters back and forth to and from the tax office, that I wanted my tax affairs to be separate. All I got were referrals back to the Married Women's Property Acts of the previous century and reasons why it couldn't be done. You obviously had some better information than I had in those years.

I thought it was quite well known. I certainly knew several couples who did it in the 1980s. I wasn't bothered about them writing to my husband, I opened his post anyway as he hates paperwork, I just objected to our money being added together and paying higher rate tax. I wouldn't have done it before then as we would have lost the tax advantage of the married man's allowance. Having done payroll for most of my adult life it amazes me how little people understand about NI and tax.