Questions about recipe cards (Graphic Design Student)

Bronnie

Have you already found this site?

http://www.localfoodadvisor.com/Recipes/RegionalRecipes.aspx

Yes, I'd be interested in recipe cards. No, I wouldn't buy them. For some reason in Sainsbury's I always pick them up as I'm leaving the store, pick them up, take them home, read them and promptly forget abbout them. (Importance of in-store placement??).

Asda (surprisingly, as I don't normally have much time for them!) are quite good for Welsh -produce in their stores in Wales.

Olliebeak

SunnyGirl wrote: »

Hi Alex

Yes I would use a recipe card to make regional dishes if I saw one. I have come across booklets, usually produced by churches for fetes etc, that have some regional recipes in I use them.

I wouldn't pay for a simple card though as the farmer would surely benefit from increased sales? Maybe if the card was stuck onto the packet of say sausages (wrapped obviously!) then the price could be increased by 10p to cover the cost.

I live in Lancashire, although I'm not a native, and the most famous things that I can think of are Lancashire Hotpot, Lancashire cheese, Bury Black Puddings and ............. actually thats all I can think of which is a shame and slightly embarassing

Good luck with the brief although the cooking bit of it sounds like lots of fun

Edited to add: I've just googled traditional Lancashire food and the result was fairly disappointing here There must be some good fish recipes as we have a good coastline? If there are any native Lancastrians reading I'd love to know more about the food of my adopted county.

Hi SunnyGirl and Akenyon03

Originally a Lancashire Lass myself (though now exiled to Liverpool - still kind of Lancashire I suppose).

I found this book in my local Works Book Shop: http://www.amazon.co.uk/Flavours-Lancashire-Food-Folk-County/dp/187418139X - may be available in local libraries.

Can't remember how much I paid for it at the time, but suffice to say that I don't do 'recommended prices' at all . Must have only been around £2.50 or so - great little book with loads of information as well as some recipes.

Specifically mentions: honey (Skelmersdale); beer (locally grown hops); oats; pikelets (similar to crumpets/dropped scones); potatoes; Lancashire Foots (similar to Cornish Pasties); locally grown veg include asparagus, onions, leeks, garlic, peas, beans, carrots, swedes, turnips and cabbage (I remember picking most of those when I worked on farms in the 60's), Pea Soup, Pea and Ham Soup, Samphire (from the Ribble Saltmarshes); Blackberries, Apples, Pears; Pork (Brawn, Pig's Feet/Trotters lol), Mutton (HotPot), Beef (Tripe), Milk (Dairy products - cheese, yoghurt); Poultry (hens/geese/eggs); Fish (Fleetwood Fish Market); Game (guinea fowl, pheasant, wild duck/goose, hare, rabbit.

BexInLondon

I wouldn't pay 10p towards local farmers (former charity fundraiser in me would be asking, which farmers, the big fat conglomerates? what does local mean?) but might consider paying some sort of donation is:
a) the recipes were good enough for it
b) the cards didn't do that stupid thing some supermarket magazines do where they say "220g of Somerfield flour" as though it matters
c) the money went to a related, but more specific cause, perhaps some sort of charity that promotes sustainable agriculture, or the soil association, or someone who feeds inner city kids fruit and veg.

Sounds like a great idea though! I'd definitely have a nosey at them, especially when on holiday somewhere else in the UK. London food is, I'm afraid, somewhat lacking. We have PFC, pie and mash, jellied eels and pollution-infused blackberries in the cemeteries.

Akenyon03

Bronnie wrote: »

Have you already found this site?

[link deleted]

Yes, I'd be interested in recipe cards. No, I wouldn't buy them. For some reason in Sainsbury's I always pick them up as I'm leaving the store, pick them up, take them home, read them and promptly forget abbout them. (Importance of in-store placement??).

Asda (surprisingly, as I don't normally have much time for them!) are quite good for Welsh -produce in their stores in Wales.

Hey Bronnie ,No i hadn't seen that link, thank you very much for that!
I completely agree with you about store placement, Yesterday i went to waitrose and they were behind the checkouts, so the only way to really get to them was buy paying for your shopping.

Olliebeak wrote: »

Hi SunnyGirl and Akenyon03

Originally a Lancashire Lass myself (though now exiled to Liverpool - still kind of Lancashire I suppose).

I found this book in my local Works Book Shop: [link deleted] - may be available in local libraries.

Can't remember how much I paid for it at the time, but suffice to say that I don't do 'recommended prices' at all . Must have only been around £2.50 or so - great little book with loads of information as well as some recipes.

Specifically mentions: honey (Skelmersdale); beer (locally grown hops); oats; pikelets (similar to crumpets/dropped scones); potatoes; Lancashire Foots (similar to Cornish Pasties); locally grown veg include asparagus, onions, leeks, garlic, peas, beans, carrots, swedes, turnips and cabbage (I remember picking most of those when I worked on farms in the 60's), Pea Soup, Pea and Ham Soup, Samphire (from the Ribble Saltmarshes); Blackberries, Apples, Pears; Pork (Brawn, Pig's Feet/Trotters lol), Mutton (HotPot), Beef (Tripe), Milk (Dairy products - cheese, yoghurt); Poultry (hens/geese/eggs); Fish (Fleetwood Fish Market); Game (guinea fowl, pheasant, wild duck/goose, hare, rabbit.

Hi Olliebeak, Thank you for the book recommendation i will take a look at it!
Also thank you very much for your large list of produce! very handy indeed!

BexInLondon wrote: »

I wouldn't pay 10p towards local farmers (former charity fundraiser in me would be asking, which farmers, the big fat conglomerates? what does local mean?) but might consider paying some sort of donation is:
a) the recipes were good enough for it
b) the cards didn't do that stupid thing some supermarket magazines do where they say "220g of Somerfield flour" as though it matters
c) the money went to a related, but more specific cause, perhaps some sort of charity that promotes sustainable agriculture, or the soil association, or someone who feeds inner city kids fruit and veg.

Sounds like a great idea though! I'd definitely have a nosey at them, especially when on holiday somewhere else in the UK. London food is, I'm afraid, somewhat lacking. We have PFC, pie and mash, jellied eels and pollution-infused blackberries in the cemeteries.

Hey BexInLondon, i completely agree with you on the 10p price, however i do like your idea about money going to a charity that promotes sustainable agriculture and veg to inner city kids! i will have a look into that.

Im glad that you mentioned london, iv been slightly worried about Local produce for that area, however im sure there must be something interesting i can discover, even if it does taste like poo!

timmmers

I think people would collect them, so why not charge 10p each, and make them to fit in a little ring binder to make a book?
The cards could be free to people who bought the ingredients to make that meal too I suppose?

You could have binder/books for different recipe styles (Asian/Italian or maybe Winter comfort food even)..and have the available cards in the index so people would want to fill them to make a complete set.

Gradually people could build up a nice collection of cook books...and maybe even add their own favourite recipes to one if you ran a little customer competition for that?

Maybe you could give the binders away with the first card and charge a little more that one time ?

It would keep interest going for as long as you were prepared to keep going I think.

t

zippychick

Interesting question and idea.

i'n in Northern Ireland too.

Personally i really like the idea of the recipe cards but I am not so sure if i would pay for them. I buy my meat only in the butchers, and fruit and veg from the fruit shop so only try to buy as little as possible from supermarkets to be honest. I also use a scoopamarket which is supporting local business too. If it was attached to sausages in a supermarket , i would only buy the sausages (for eg) if they were over 90% pork, so something as "insignificant" as the % of meat could sway it for me.

I like the idea of the recipe binder, and would collect something like that if the cards were pleasing on the eye, and simple and not pretentious. A recipe which has variations is always nice too , so if I got a recipe card for sausage casserole, with a couple of variations, I might be more inclined to buy it as I would be getting "more value for money" . It would depend how often they were released, and if I could make sure to get the whole collection, because there's nothing worse than having an incomplete collection! I would be hoping for a web link i could check to see when the next one was available - and maybe an order by post service if i missed one? Dunno, just thinking out loud. I would also be interested in looking at other regions cards available - so for example someone who was born in belfast but lived in London, would probably be interested in looking at the belfast cards? I dunno.

To be honest, I think I would be happier if the cards were in my own butchers or fruit shop, as then I am cutting out the middle man, and it's going straight into their pockets. I don't like the idea of putting money in the supermarkets pockets unecessarily.

local food here would be the Ulster fry and champ come to mind. Ulster fry is fried meat bread and eggs, and champ is mash with scallions in so im not sure how much instruction people would need for those? Irish stew is another which has so many variations from family to family so you could get it very wrong if that makes sense? Not sure......For example I make it with minced beef whereas someone else might make it with Stewing steak etc.

Dublin would be coddle .

not sure if any of that helps , just thoughts

tabitha67

I'd use the cards but probably wouldn't pay for them, as if you're picking them up in a supermarket you're already spending money there.

I think it would be good to tie in the cards with the seasons, i.e. distribute cards with an Eton mess recipe during June and with parsnip soup recipe in November.

I live in the Scottish Borders and if you take our region, and go slightly over the border into Northumberland, we have:

raspberries
venison
salmon
herring
crab
potatoes
beef
lamb and mutton
cheese
ice cream
eggs
fowl
pork and bacon
game
preserves and chutneys
fruit juices
beer;)
flours and oatmeals
honey

tabitha67

Oh, and local 9or at least Scottish) dishes include

haggis neeps and tatties
selkirk bannock
black pudding
stovies
crannachan
oatcakes
shortbread
black bun
tattie scones
kippers
porridge
tablet
rowies
cullen skink
scotch broth
and of course...........
The Deep Fried Mars Bar

InfamyInfamy

Time for a mini rant I do believe! Us Farmers are getting a real rough deal of it at the moment. Fuel prices are high as are the cost of feed. People want good food & to cut down air miles but for less to nothing. Many Farmers are going out of business every day. It is not just a job it is a way of life. Many have had to diversify into holiday cottages or like us storage.
I think your idea is excellent as it would encourage shoppers to buy responsibly.
There is a charity for Farmers called RABI (https://www.rabi.org.uk) which helps farmers in financial difficulties such as when a farmer dies and there are children involved or if a farmer is injured (farms are one of the most dangerous places to work) and needs a locum etc. It would be good if the donations from the cards went to them.
I live on the Isle of Wight (originally a very densely farmed area now much, much fewer) where the local foods include garlic, sweetcorn, donuts etc.
Please do think before you comment on farmers not needing support or proper reward guys, unless we want everything imported or turned over to GM crops. :eek:

Akenyon03

InfamyInfamy wrote: »

Time for a mini rant I do believe! Us Farmers are getting a real rough deal of it at the moment. Fuel prices are high as are the cost of feed. People want good food & to cut down air miles but for less to nothing. Many Farmers are going out of business every day. It is not just a job it is a way of life. Many have had to diversify into holiday cottages or like us storage.
I think your idea is excellent as it would encourage shoppers to buy responsibly.
There is a charity for Farmers called RABI (www.rabi.org.uk) which helps farmers in financial difficulties such as when a farmer dies and there are children involved or if a farmer is injured (farms are one of the most dangerous places to work) and needs a locum etc. It would be good if the donations from the cards went to them.
I live on the Isle of Wight (originally a very densely farmed area now much, much fewer) where the local foods include garlic, sweetcorn, donuts etc.
Please do think before you comment on farmers not needing support or proper reward guys, unless we want everything imported or turned over to GM crops. :eek:

Thank you very very much for your reply! Im glad to get both sides of the situation and im pleased you took the time to put yourside across. Im going to have a look into RABI and see how i can incorporate something like this into my work!