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Why is ITVX adverts in Single/Lousy Definition?

Gobsh
Gobsh Posts: 315
Fifth Anniversary 100 Posts Name Dropper Photogenic
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Why is ITVX adverts in Single/Lousy Definition?

Also the main interface and the segways. The streams are all in high definition but I can't figure out why they stream all adverts in Lowwwwww Def, and the irony being that the adverts are the ones paying for the platform. As an advertiser I simply wouldn't pay for an advert to be streamed in lousy definition. I don't know if any other streaming platform that does this?

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