Confusing Now Broadband renewal email

shiraz99

Just got my renewal notice for Now Broadband but the offers are somewhat counterintuitive.

I'm currently paying £22 per month for their Super Fibre product incl. Anytime Calls.

The first thing the email states is the new price based on what I already have of £30 pm with the option to call and redeem that offer, the next part, entitled Make a Change, says I can reduce this to £22 pm if I remove the anytime calls (fair enough), but then it goes on to say "Keep what you have" at my current rate of £22 pm (no need to contact them to renew). If that is the case then why bother with the first part of the email stating it would be £30?

Ami I missing something here?

Neil_Jones

https://www.ofcom.org.uk/about-ofcom/latest/media/media-releases/2020/companies-must-tell-customers-about-their-best-deals - "Phone, broadband and pay-TV customers must be warned when their current contract is ending, and what they could save by signing up to a new deal"

The £30 will be the out of contract offering I'm sure.

shiraz99

Neil_Jones said:

https://www.ofcom.org.uk/about-ofcom/latest/media/media-releases/2020/companies-must-tell-customers-about-their-best-deals - "Phone, broadband and pay-TV customers must be warned when their current contract is ending, and what they could save by signing up to a new deal"

The £30 will be the out of contract offering I'm sure.

That's the thing that's confusing. If I do nothing then it suggests I will keep paying £22 for exactly the same service on a monthly rolling contract, so no change.  In other words I'd actually end up paying more if signing up for a new deal.

flaneurs_lobster

The monthly rolling contract has the advantage that you can terminate it by giving (natch) a month's notice. Conversely, NOW could double the price by giving you the same notice. A contract has the advantage of fixing the price (until the next contractual price hike or termination). 

macman

Most telcom contracts though are not fixed price, even within the minimum term.

Farway

NOW did similar last year, as you say very confusing and a bit pointless but probably keeps them on the right side of some ruling

shiraz99

flaneurs_lobster said:

The monthly rolling contract has the advantage that you can terminate it by giving (natch) a month's notice. Conversely, NOW could double the price by giving you the same notice. A contract has the advantage of fixing the price (until the next contractual price hike or termination). 

To be fair to Now, in their email they state that even when I do nothing and move onto the rolling contract, the discount period will last a further 12 months.

When I first got the email the first part quoting the £30 was the only bit visible and I was all ready to do battle and try and get the price down, it wasn't until I accidently clicked on the Read More link on the bottom of the page that the rest became clear. I wonder how many other's actually miss that.