Elderly and vulnerable being 'unfairly discriminated against' as supermarkets shift to apps

Some elderly and vulnerable shoppers feel they are being "unfairly discriminated against" as supermarkets restrict savings to their apps, meaning those without a smartphone are unable to take advantage of deals and discounts...

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Elderly and vulnerable being 'unfairly discriminated against' as supermarkets shift discounts to apps, says 74-year-old shopper

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  • Waitrose have released a weekly offer scheme and the only option available for customers it to have a smart phone when they go into their branches unless they print a ridiculously long barcode. Anyone without a smart phone or internet is just being left behind these days. We are forcing whole generation out of equal treatment. These apps are confusing and I dont see how these supermarkets expect the elderly to use them. I understand there are huge benefits to technology and its progression to society but we need some alternative solutions to help the elderly get the benefits of technology also. The supermarkets should take more responsibility in this.
  • flossy_splodge
    flossy_splodge Posts: 2,544 Forumite
    Part of the Furniture 1,000 Posts Name Dropper Combo Breaker
    I absolutely agree! I've got a few years on you  but have to decided to 'use' the expectation that I'm 'vulnerable' aka stupid and non tech savvy and get others to help.
     It all takes time but it works.
     Can't beat them so have joined them but to my own benefit.!!
  • I am 71 and have no problem in using a smartphone but the chaos that Nectar and Sainsbury's with their Smartshop get into can be more of a problem than using it. Having had 69,000 points stolen before Christmas and a new card taking 6 weeks to arrive, I began to wonder whether the advantages outweigh the disadvantages in a system which staff admit is rife with theft - and where the experience of a friend showed that *more* points than one has can in fact be stolen! But, discrimination? Well, the time to hunt out bargains is a discrimination, as is the ability and mobility to visit different supermarkets to do so, and of course the preference in Sainsbury's that only cards should be used for Smartshop (not impossible without but more of a nuisance); in fact, most people suffer some kind of "discrimination" and the next complaints will probably be from those not receiving the offers they want. In an ideal world, all these schemes and discounts would just be scrapped and the prices kept continually at their best, rather than all the time wasted working out what to buy and eat next depending on what the new offers are.
  • Peggy0628
    Peggy0628 Posts: 120 Forumite
    Part of the Furniture 10 Posts Name Dropper
    It's not just the elderly... For example the Sainsbury's supermarket in my town doesn't have the handheld scanners you need to get the 'smart shop' prices so the only way to get them is with a smartphone app. I can't get the cheaper deals because the app doesn't support my 8 year old smartphone running android 4 (also, it's on PAYG so data is expensive in comparison to monthly deals). Unfortunately it's the only supermarket here so have no choice but to shop there and pay full price for everything. I don't have a car so getting to a supermarket 10 miles away is not practical (the cost of a return bus ticket would be more than any potential savings)...
    Not having a relatively new phone also means I'm unable to use the app-only bank accounts that often pay better interest rates than 'normal' banks...
    So, the well-off people who can afford latest technology benefit from lower prices but the low-income peasants have to pay full price while being on a lot tighter budget...
  • Farway
    Farway Posts: 14,446 Forumite
    Part of the Furniture 10,000 Posts Homepage Hero Name Dropper
    I absolutely agree! I've got a few years on you  but have to decided to 'use' the expectation that I'm 'vulnerable' aka stupid and non tech savvy and get others to help.
     It all takes time but it works.
     Can't beat them so have joined them but to my own benefit.!!

    A person after my own heart, so old I remember the coronation well.
    I tend to play up the old duffer bit at times, makes life easier sometimes, as you say join in but for your own benefit, very handy when dealing with customer services on the phone
    Eight out of ten owners who expressed a preference said their cats preferred other peoples gardens
  • My bugbear is when you need to actually talk to a company on the phone they tell you to contact them on watsap / facebook/ twitter or a mobile number. A lot of companies now use a chat service on their websites for you to contact them, or you need a smart phone for a code!! I have no need for a smart phone!

    My elderly brother does not do technology, so when he hits a problem he calls me to try and sort it out for him!
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