"Prefer not to hear about Mother's Day?"

coffeehound

"Don't want to hear about Mother's Day?  We understand - let us know below"

Is anyone else getting these emails?  Can anyone explain why getting an email solely about opting out of Mother's Day emails is somehow better than just receiving a run-of-the-mill email with Mother's Day type stuff?  

TripleH

Ah, but you can pay for this luxury service.. .

k3lvc

coffeehound said:

"Don't want to hear about Mother's Day?  We understand - let us know below"

Is anyone else getting these emails?  Can anyone explain why getting an email solely about opting out of Mother's Day emails is somehow better than just receiving a run-of-the-mill email with Mother's Day type stuff?  

Because for those of us that have recently (or less recently) lost parents the bombardment of seasonal emails can be triggering/upsetting - for me personally I welcome the opportunity to opt-out

lincroft1710

k3lvc said:

coffeehound said:

"Don't want to hear about Mother's Day?  We understand - let us know below"

Is anyone else getting these emails?  Can anyone explain why getting an email solely about opting out of Mother's Day emails is somehow better than just receiving a run-of-the-mill email with Mother's Day type stuff?  

Because for those of us that have recently (or less recently) lost parents the bombardment of seasonal emails can be triggering/upsetting - for me personally I welcome the opportunity to opt-out

Agree.


Some years ago I kept getting Mother's Day Gift Suggestions from some organisation (forget which). Contacted them and informed them that these suggestions were inappropriate for people who were recently bereaved. MDGS ceased.

Brie

It's also upsetting for those who have miscarried or otherwise lost children.  

Odd that I've never seen anything like this regarding father's day.

[Deleted User]

I've had them for Father's Day as well.

It's become quite common over the last couple of years. It's a nice touch.

Clueless56

It's interesting reading these responses as I feel that these emails are faux sympathy and they irritate me.  I feel that death is part of life and grief is personal so the oddest thing can remind one of someone one has loved and who has died and I don't understand why that's a problem.  It's just something each person has to work through by themselves.  There again, I also wince at terms like 'passed' as I feel that there's no prettying up death or grief.

coffeehound

Obviously not belittling anyone's grief but I still don't understand why the opt-out email is somehow less upsetting than just getting emails on MS that can be mass deleted next day.  Although it might reduce the number arriving the following year, with GDPR that is less certain. It does seem like the co's are exploiting it as an opportunity to increase engagement (and maybe refresh the GDPR timescale?)

[Deleted User]

With GDPR, it's more certain that none will be received the following year.

Opting out of email doesn't increase engagement or 'refresh the GDPR timescale'.  It reduces it, as engagement has dropped and there is less justification for continuing to send comms.

Clueless56

I don't understand what the issue is at all, to be honest.  The person is dead and nothing will bring them back.  Dealing with grief includes dealing with reminders of the person you loved.  Not all of them are awful and poignant and, over time, the pain loses the sharpness.  Avoiding all reminders is also avoiding dealing with your loss and grief, it seems to me.  It hurts, but over time and if you learn to deal with the loss, it becomes less painful.  

donnac2558

Clueless56 said:

I don't understand what the issue is at all, to be honest.  The person is dead and nothing will bring them back.  Dealing with grief includes dealing with reminders of the person you loved.  Not all of them are awful and poignant and, over time, the pain loses the sharpness.  Avoiding all reminders is also avoiding dealing with your loss and grief, it seems to me.  It hurts, but over time and if you learn to deal with the loss, it becomes less painful.  

But it is not just time.   It is the endless emails of special offers which are useless to us who have no mother, father etc living just extra junk emails I do not want.   Simple cuts down on the junk emails.   Does that help?

I remember going into a shop the day before Mother's Day and the owner said, "Not going to buy something for your mother on Mother's Day?"   Just said She is dead!   That shut him up.