Amex slashes cashback rates on market-leading cards

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in Credit Cards
The Platinum Everyday top rate has fallen from 1.25% to 1%, and those with the standard Platinum will earn less too...
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'Amex slashes cashback rates on market-leading cards'

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'Amex slashes cashback rates on market-leading cards'

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So I'm going to miss out on the 2.5% anniversary month, as it's beyond 8th November 2016. And I'm on track to go over £10,001.
Already planned to spend big in Costco, so I get 2% for Executive Member, and 2.5% for Amex anniversary month.
Arrrrggghhhhh :mad:
I'm surprised they kept it going this long after the fairly early binning of the high-5 cashback.
They've been making a loss on the 0.5% visa cashback for half a year.
I would bet many of these 3rd party Amex cards won't last much longer.
There are also question marks around (Amex issued) cards that are co-branded e.g. BA and finally even other Amex cards themselves due to their UK market share.
this is what it's been saying for two years:
"An extra 1.25% Cashback for one month every year if you spend £10,001 or more on purchases within your anniversary year."
And I have been labouring to spend £10,001 all year since the last anniversary date, based on this PROMISE.
Sue for breach of promise?
In fact, I could have got 2% cashback on the Santander 123 credit card, instead of the Amex 1.25%, from John Lewis, because I wanted to get to £10,001, so they are also attracting business under false pretences.
I believe the only reasonable approach is to honour the next anniversary month, and give notice that the offer will be withdrawn afterwards.
I did spend £10,001+ last year, and used the 2.5% offer during the anniversary month.
Badly handled, Amex.