Several smaller packs cheaper than larger pack

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Thought the stores had stopped doing this...
ASDA Chosen by You Cook From Frozen Chicken Breast Fillets 500g £1.97
ASDA Chosen by You Cook From Frozen Chicken Breast Fillets 1kg £5.00
Buy two of the smaller packs, get the same amount of chicken but pay £1.06 less
ASDA Chosen by You Cook From Frozen Chicken Breast Fillets 500g £1.97
ASDA Chosen by You Cook From Frozen Chicken Breast Fillets 1kg £5.00
Buy two of the smaller packs, get the same amount of chicken but pay £1.06 less

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Just think of it as saving money is your reward for paying attention at school!
3litre Juicee £2.98
Or x2 1L for £1.50 so four litres for £3
Emergency fund £1000
When you hit rock bottom the only way is up!
If you believe in yourself you can climb mountains
But anybody with sense would buy the smaller cheaper packets that give you more for your money than the big packets.
No wonder with this type of arithmetic Tesco is losing money.
The more I learn, the more I grow.
The more I grow, the more I see.
The more I see, the more I know.
The more I know, the more I see,
How little I know.!!
I often look at price per kg as my guide.
As above it can be often cheaper to make smaller packs as the manufacturer is geared up to that portion size.
I always do that.
But, as you will see reading on this board, not everyone actually compares the price of the large and small sizes because they haven't time, can't be bothered or the items aren't anywhere near each other, and if they did some would be unable to decide which was the better value judging by the standard of maths in the UK today.
You and I might get the bargins but I doubt Tesco lose that much by this practice, however, this is the sort of marketting that drives Tesco customers into the shops of the discounters.
Even the discounters do this.
Some the pricing makes no sense what's so ever.
Especially on the likes of Cadbury on multi packs. big bars, small bars especially as they often promoting certain lines the pricing is all over the place.