📨 Have you signed up to the Forum's new Email Digest yet? Get a selection of trending threads sent straight to your inbox daily, weekly or monthly!

Using supermarket names in this forum

It may seem an obvious question but I am not a legal connoisseur or a Money Saving Expert forum devotee - I would like to know if there is some kind of legal or data protection statement probibiting the use of the supermarkets actual names on sites such as this.

This is because so many people on the forum seem to say 'Mr S', 'Sainsbob's' or 'Sainsburgers' rather than 'Sainsbury's' and recently I saw someone writing 'a supermarket which can't be named but rhymes with 'Bo-op' in a post rather than using their actual names.

Can anyone explain to me whether this is just an MSE Forum tradition or some kind of legal stipulation - just interested! (However if I was Sainsbury's marketing guru I would certainly rename it 'Sainsburgers' - much more memorable I think?!

Comments

  • dlusman
    dlusman Posts: 2,711 Forumite
    Tenth Anniversary 1,000 Posts I've been Money Tipped!
    Seems to be some sort of tradition , born of a belief that supermarkets monitor these boards and by saying "Mr Ts" Tesco will not know post is about them
    Alternatively -
    some people are just weird :)
  • eddddy
    eddddy Posts: 17,918 Forumite
    Part of the Furniture 10,000 Posts Name Dropper
    dlusman wrote: »
    Seems to be some sort of tradition , born of a belief that supermarkets monitor these boards and by saying "Mr Ts" Tesco will not know post is about them
    Alternatively -
    some people are just weird :)

    ...probably more likely because the people at Tesco don't actually bother to read every thread/post on every forum site - they just have robots (or people) that do searches for the word 'Tesco'.

    ... so they possibly never find posts that just refer to 'Mr T' or some misspelling of Tesco.
This discussion has been closed.
Meet your Ambassadors

🚀 Getting Started

Hi new member!

Our Getting Started Guide will help you get the most out of the Forum

Categories

  • All Categories
  • 350.6K Banking & Borrowing
  • 253K Reduce Debt & Boost Income
  • 453.4K Spending & Discounts
  • 243.6K Work, Benefits & Business
  • 598.3K Mortgages, Homes & Bills
  • 176.7K Life & Family
  • 256.8K Travel & Transport
  • 1.5M Hobbies & Leisure
  • 16.1K Discuss & Feedback
  • 37.6K Read-Only Boards

Is this how you want to be seen?

We see you are using a default avatar. It takes only a few seconds to pick a picture.