Easter and Nestle (& alternative Easter ideas)

Ben84

I saw these on Friday, but wasn't entirely impressed with them. The consumer doesn't get a lot of packaging to take home, but the supermarket was displaying them in large single-use moulded plastic trays and carboard outer trays that stacked, one on the bottom, another on the top, which ironically were printed with the stuff about less packaging waste. I'm guessing all this disposable plastic and card was being used both to get around the problems with transporting them to the store, and displaying them in the store.

All that seems to have changed is that now the supermarkets throw away the packaging, not the consumers.

However, I can see some advantages in their aproach, I stoped buying easter eggs several years ago because of the packaging. I've been buying lindt bunnies since, as they're good thick high quality chocolate with minimal packaging. They come to the store in a large card box, which they hopefully recycle, and are sold loose wrapped in foil which I recycle. I still believe they're environmentally preferable to the cadbury ones, simply because there is no plastic being used and all the packing materials are widely recyclable. I also believe they're more compact in transport.

Considering transport, eggs have problems. By their size and shape, eggs are largely full of empty space. Many companies have been making the chocolate thinner and the eggs bigger to give the impression of better value for money, a trend which makes them less environmentally sound, and also more easily broken, so requiring more packaging, even if it's packaging the supermarkets throw away for you.