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A warning of sorts about tesco bran flakes

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I only noticed this this morning and it amused me a bit.

On the left is the standard Tesco Bran Flakes which cost something like 47p. On the right is the Tesco LIGHT Bran Flakes... their more expensive healthy option.

Notice the nutritional info?

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Comments

  • calleyw
    calleyw Posts: 9,896 Forumite
    Part of the Furniture 1,000 Posts Name Dropper I've been Money Tipped!
    You are not comparing like for like. The light bran flakes on the right are talking about a serving with milk.

    The standard one does not mention about a serving of milk just a 30gram serving.

    Yours

    Calley
    Hope for everything and expect nothing!!!

    Good enough is almost always good enough -Prof Barry Schwartz

    If it scares you, it might be a good thing to try -Seth Godin
  • kalaika
    kalaika Posts: 716 Forumite
    Part of the difference may be because the light one is quoted as 30g of cereal with 125ml of semi-skimmed as well, whereas the standard one is just the cereal.

    The full nutritional information panels on the side/back on the boxes will show the details for just the cereal on their own. What do they say?
    No trees were killed to send this message, but a large number of electrons were terribly inconvenienced. - Neil deGrasse Tyson (@neiltyson)
  • Esqui
    Esqui Posts: 3,414 Forumite
    Calleyw is right, but it still makes it a bit misleading if people wanted to compare like-for-like
    Squirrel!
    If I tell you who I work for, I'm not allowed to help you. If I don't say, then I can help you with questions and fixing products. Regardless, there's still no secret EU law.
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  • bebewoo
    bebewoo Posts: 622 Forumite
    Is it because the one on the right includes the fat and calorie count with semi skimmed milk included but the one on the left doesn't include milk? There's a bunch of fat and sugar (lactose) in milk.
  • MrsBartolozzi
    MrsBartolozzi Posts: 6,358 Forumite
    Part of the Furniture Combo Breaker I've been Money Tipped!
    I don't like these new traffic light nutritional displays. Basically they highlight any "good" points on the front of the box, but you have to turn it over and actually read the ingredients/full nutritional guide to know the full story.
    I mean 10% of daily amount - but for whom - adult male/female/child/dieter?? I'd rather know the proper amounts and make up my own mind!

    It's only a game
    ~*~*~ We're only here to dream ~*~*~
  • vyle
    vyle Posts: 2,379 Forumite
    Part of the Furniture 1,000 Posts Combo Breaker
    D'oh, I didn't notice the milk bit... I was distracted by the tractor. It is easier to spot in the photo, though, because it's magnified. One has to near enough headbutt the box to see that writing in real life.

    on the side of the box, 100g without milk is identical in both cases. So it just means that the wheat in the white box has "assured wheat standards" whatever that means. I don't know if that makes it healthier or not.
  • calleyw
    calleyw Posts: 9,896 Forumite
    Part of the Furniture 1,000 Posts Name Dropper I've been Money Tipped!
    It is very easy to get confused with labels.

    Look at price labels in supermarkets some are in grams and others in kilos and if you are not very hot on you maths it can get you in right pickle.

    Yours

    Calley
    Hope for everything and expect nothing!!!

    Good enough is almost always good enough -Prof Barry Schwartz

    If it scares you, it might be a good thing to try -Seth Godin
  • david39
    david39 Posts: 1,968 Forumite
    Yes, I agree.

    It's like the Kenco Coffee Eco-Packs - you know, the plastic containers rather than the glass ones.

    You'd think the plastic ones would be cheaper than the glass ones - well they are, but that's because there is less coffee in them.

    I can't remember the exact quantities and prices, but if you look at the little wording on the price tags on supermarket shelves, you will see that, excluding special offers, the price per 100 gms is dearer for the plastic pack than the glass jar.
  • In Tesco a couple of weeks ago I noticed with Kellog's Cornflakes the 1kg box was advertised as "better value".
    Checking the pricing label the 750g box was marked 37p/100g but the 1kg box was £3.90/kg!?
    I didn't buy the "better value" size.
  • vyle
    vyle Posts: 2,379 Forumite
    Part of the Furniture 1,000 Posts Combo Breaker
    In Tesco a couple of weeks ago I noticed with Kellog's Cornflakes the 1kg box was advertised as "better value".
    Checking the pricing label the 750g box was marked 37p/100g but the 1kg box was £3.90/kg!?
    I didn't buy the "better value" size.

    I do that a lot at tesco, but the weirdest one I had was the tinned new potatoes. The largest possible tin of potatoes was 28p. The size i normally get was 48p for half the quantity.

    Needless to say, I bought the larger tin. My mum moaned I'd probably end up throwing some away, but there's no point spending more money for less.

    I take ages shopping because I work out how much I'm paying for quantity, but it does pay off.
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