why you should REALLY support brokers

_Andy_

Andy (good name by the way)

From what you're proposing I have to say it sounds like you'd have to wade through loads and loads of rubbish leads (more so than the usual PAA dross etc) to get one booker. I.e. the cost of the time spent in doing so might out-weight the implied saving.

homer_j_3

If there was that much data, it would be very profitable to sell booked appointments.

As Andy has said, cheap cost, high volume implies low quality. All lead companies are the same. They sell no warranties with their leads other than compliant warranties and sometimes they are questionable.

AndyBlack_2

Ok, let's look at it like this. Which is the best way in which a 'lead generation' company can obtain a lead? By cold calling people, who may not really be interested in getting a quote. Or by someone who is targeted and has submitted their interest themselves. The system I am talking about captures leads from people who are interested in obtaining a quote, then instantly sends it to their nearest, relevent broker. Apart from the fact some of the leads may not be legible to actually get a mortgage, all of them will be genuine.

For this type of lead, would it not be worth paying a one off annual fee of a few hundred pounds for unlimited leads?

Your opinions are welcome.

Thanks

Andy

homer_j_3

Firstly, that is how PAA work so its not something new.

Secondly, any lead company that a broker would use has to meet the regulatory rules.

Thirdly, there have been companies that have tried your approach and never delivered.

Fourthly, I might want a quote for leasing an Aston Martin but it doesn't mean I am ready to do business and it doesn't mean that I can do business.

If you are wanting to convince someone that your lead generation is the next big thing then I wish you good luck but you are not convincing me.

AndyBlack_2

I understand what you are saying Homer and do agree with what you are saying. The difference is I am not greedy and want to do something completely different than the other lead generation companies. Everyone sells per lead. I am an SEO specialist and internet marketeer and am very confident that I can generate lots of instant leads from people who actually do want a quote. I am just going to be offering a service that charges one small fee for the whole year. The quality of the leads won't be poor, and certainly not poorer than any other source. The difference with this is that you won't feel bad when a lead is no good and it hasn't just cost you £40. Whether you get 3 leads per month or 100 leads per month, the cost stays the same. The system is a fully functional, database driven website which is automated.

I have had a few pm's already, but if anybody else is interested, please feel free to pm me. I can always email you some more info.

Andy

homer_j wrote: »

If there was that much data, it would be very profitable to sell booked appointments.

As Andy has said, cheap cost, high volume implies low quality. All lead companies are the same. They sell no warranties with their leads other than compliant warranties and sometimes they are questionable.

Graeme7777

Hi,

This is probably a dumb question but I would have thought that there were all sorts of complementary areas into which mortgage brokers could diversify in difficult times? Becoming a broker of secured or personal loans seems to be an obvious (or maybe not!) avenue of choice?

The good brokers among you will have good analytical and communication skills which can be invaluable for helping customers deal with their financial affairs. Financial products and the economic environment are complicated and there is often more to choosing a product than a simple price comparison.

_Andy_

Graeme7777 wrote: »

Hi,

This is probably a dumb question but I would have thought that there were all sorts of complementary areas into which mortgage brokers could diversify in difficult times? Becoming a broker of secured or personal loans seems to be an obvious (or maybe not!) avenue of choice?

Sadly the price of secured loan leads has shot up as many brokers are doing just that.

Graeme7777

What would one expect to pay for a secured loan lead from a reputable provider? And what is the success rate per lead? e.g. 1/50?

Thanks

Graeme7777

Is there a "stigma" attached to being a broker of secured loans because of the bad press they receive on this site?

Trollfever

Dear MM,

Thank you for taking the trouble to contact us about your concerns. Based here in Canary Wharf we have little contact with what is actually happening on the UK High Street. Sadly we only found out about problems with Northern Rock when we saw the queues outside their branches on TV.

In this instance I have passed your concerns to my father Gordon, and he should be phoning you personally over the weekend.

Happy trading.

Yours sincerely,

Hector.