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Barclays smart investor removed platform charge
Comments
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They do not all make money. In the 12 months to March 2025, InvestEngine had a turnover of £715K and lost £10 Million.
That is not unusual for a typical Fintech company start up. They burn cash as they have to build systems and a customer base, with very little income. Eventually they probably hope to be bought when they have a big enough customer base.
It seems also they have withdrawn from actively managed portfolios, including their Retirement Glidepath. They did used to charge for these (0.25%) so now they will have no fees at all coming in.
I agree though that it does make you wonder about these zero/very low fee business models.
Even some of the 'big boys' have low caps on fees if you stick to exchange traded products ( as opposed to OEICs), and a generally better service, especially a fully flexible drawdown service.
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Some of the "big boys" have low fee caps for OEICs too: Lloyds, Halifax, Scottish Widows, Barclays and Interactive Investor. Perhaps we can add Vanguard to that list, but they are not really competitive at any level nowadays.
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