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Selling a property with a tenant in the property
Comments
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The last point isn't true.
You won't get a domestic mortgage without vacant possession.
You'll easily get a BTL mortgage though, for that's what they're there for!1 -
Recently I have been chatting to my partner about selling my rental property. As expected I have suddenly been bombarded with adverts on Facebook for companies that buy and then sell properties with tenants in situ!
I am not an expert on Facebook ( far from it) but how does chatting to your partner, lead to being bombarded with adverts?
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Perhaps the OP means that they were chatting to their partner via Facebook Messenger - and the OP suspects that the Facebook algorithms scanned the contents of those messages, and then targeted relevant ads at the OP.
If so, Facebook say they don't monitor personal messages.
But Facebook confirms that they monitor most of your other online behaviour - like searches, clicks, time spent on pages, etc. And their AI engines and big data models are supposedly very good at inferring things based on your online behaviour - and serving relevant ads accordingly.
So Facebook might have used that approach to work out that you have a tenanted property to sell.
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THere's nothing special a company would do here other than you selling to a BTL investor through a normal estate agent. Involving an extra company into the mix to actually buy and then sell doesn't really help beyond taking out some of the profit.
If the tenant is paying under market rents, then the buyer is going to be less keen - resulting in further lowering the price and/or raising the rent at the first opportunity. So I'd see whether a higher amount is affordable to get the tenant up to market rents, and then sell through a traditional estate agent. If its not affordable, then unfortunately they will need to move if you want to sell.
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Facebook is renowned for targeting adverts according to what you talk about, it isn't just on your search history etc. I know of so many people who have had really niche adverts pop up after conversations they've had. My partner used to work at a stables and was talking with his colleagues about steaming the hay. A day or so later, having never done any googling etc about it, his Facebook was suddenly full of ads for hay steamers.
I used to make sure my microphone permissions were turned off when I was on Facebook, but it usually turned back on with new updates etc so they always catch you out.
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The first point also isn't true - the OP WILL get market price for the property - market price for a property that has a tenant in situ!
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You could speak to your tenant, explain that you want to sell and that a new LL is most likely to put the rent up to 'market value'.
Given that you will get more £ for a vacant property, you could offer a cash incentive for the tenant to agree to leave when you put the place up for sale, they can use that towards the rent on a new place.
OR would your tenant be in a position to buy? You could offer to sell to them at the discounted price you'd get selling a tenanted property.
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This is a really good point.
I mean, we don't know the numbers here.
But let's say you said to the tenant "Look, I need to sell, a new Landlord will put your rent up to the market value. How about I give you £5k as a sweetener to find somewhere else and I'll give you a glowing reference and your deposit back in full - and don't worry about cleaning the place up, I'll sort it"0 -
Facebook may be reknowned for this, but there is NO evidence that facbook/Meta actively listen to conversations and then show adverts related to that. There IS evidence that they do not do this (by people who monitor low level network traffics when apps are in use). Doing this would be a major breach of privacy/GDPR.
What you're describing is simply confirmation bias.
What Meta can do (and probably do do) is use your friends list, location data etc to show adverts. So, in your example above, if your partner's colleagues had searched about steaming the hay, or interacted with a post/advert about steaming the hay, and location services are turned on, and your partner and this person are often co-located, it can then choose to show the advert to your partner. It might even recognise that they are both at a stables so more likely to want to know about steaming the hay.
Facebook also does not turns on your mic after a new update. What is probably happening is that you accept new T&C/privacy options after an update, and they are sneaky in that they turn it back on there. But, make no mistake, you're the one (legally) that is turning that option back on.
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And if you don't like FB ads, install an adblocker!
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