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Morrisons New Mix & Match Offers Pricing Labels Confusing?

swan_scrambler173
Posts: 3 Newbie

My local Morrisons recently launched a few 4 for 3 mix & match offers. The price labels simply say "4 for 3 cheapest item free" and there is no offer name (previously they have something like "Meat Offer" or "Heinz Offer") to indicate which products are included.
I assumed the new mix & match offer was a store-wide offer, but I found out it's only for items within the same aisle at the checkout. It feels a bit misleading.
I contacted their management team and they replied "Any item that is part of the offer will have this information displayed on its individual labelling, as well as the offer being advertised on the shelving and displays in the same section." without further investigation.
My question is: am I being unreasonable to think this should be a store-wide offer?




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Comments
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I think so, yes. If those big labels are only present in one aisle and for specific items, I'd say it's sufficiently clear that only those items are in the offer.0
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Aylesbury_Duck said:I think so, yes. If those big labels are only present in one aisle and for specific items, I'd say it's sufficiently clear that only those items are in the offer.6
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Aylesbury_Duck said:I think so, yes. If those big labels are only present in one aisle and for specific items, I'd say it's sufficiently clear that only those items are in the offer.
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eskbanker said:Aylesbury_Duck said:I think so, yes. If those big labels are only present in one aisle and for specific items, I'd say it's sufficiently clear that only those items are in the offer.
In that case, I've changed my view and consider it misleading.1 -
swan_scrambler173 said:Aylesbury_Duck said:I think so, yes. If those big labels are only present in one aisle and for specific items, I'd say it's sufficiently clear that only those items are in the offer.0
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Are you sure it's not a store-wide offer?
Looking on-line at click&collect there are dozens if not hundreds of 'Buy 4 for the price of 3' offers from all over the store.
No discrimination by aisle or shelf.
'Buy 4 add the cheapest to your order free. Maximum 20 promotional items per customer.'0 -
Alderbank said:Are you sure it's not a store-wide offer?
Looking on-line at click&collect there are dozens if not hundreds of 'Buy 4 for the price of 3' offers from all over the store.
No discrimination by aisle or shelf.
'Buy 4 add the cheapest to your order free. Maximum 20 promotional items per customer.'
I then swapped out the syrup for another veg, so total 4 veg bags and the "Prep Deal 4 for 3" offer applied.0 -
This is one reason why I now avoid the big supermarkets. Having not been in my local Morrisons for a couple of years I walked out a few weeks ago as there were so many yellow labels and offers I couldn't make head or tail of it all. I felt I was being ripped off at every turn.
How about just for once they price all items sensibly rather than spend millions on the promotions?
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Yes that’s ludicrous.0 bonus saver
35 NS&I
235 credit union
Credit card 14000 -
I always treat the 4 for 3 offer as applying to products which had the same label
on the shelf below them.0
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