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Anyone bought a new build recently - were you able to negotiate on price or incentives?

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  • Sarah1Mitty2
    Sarah1Mitty2 Posts: 1,838 Forumite
    1,000 Posts First Anniversary Name Dropper
    caprikid1 said:
    House builders are keen not to drop the headline price but will reduce it with incentives and extra's, lots of options availble for the savy buyer but carving 30K of the purchase price won't happen as they will not want to be outwardly lowering prices when others have purchased at a higher price with less incentives.
    The developer doesn`t care about past sales, they only care about remaining solvent and keeping sales going, unsold stock is a lot more obvious than 20 or 30k off the price, most people would expect that now anyway.
  • Blank11
    Blank11 Posts: 117 Forumite
    10 Posts First Anniversary Name Dropper
    edited 1 May 2023 at 9:46AM
    The houses will be ready in summer. I tried to ask for discounts or incentives but got a straight no as the development is “very popular” and “selling so fast” even though it has been put up online for a few months. I debated and walked. Eventually the sales person called and said they’d throw in free flooring and nothing else as that’s the best he can do. I know this must be a sales tactic but so hard to haggle. Do I have chance of asking for more or any advice on the best way to go about it? 
  • MFWannabe
    MFWannabe Posts: 2,458 Forumite
    Part of the Furniture 1,000 Posts Name Dropper Combo Breaker
    edited 1 May 2023 at 11:13AM
    Blank11 said:
    The houses will be ready in summer. I tried to ask for discounts or incentives but got a straight no as the development is “very popular” and “selling so fast” even though it has been put up online for a few months. I debated and walked. Eventually the sales person called and said they’d throw in free flooring and nothing else as that’s the best he can do. I know this must be a sales tactic but so hard to haggle. Do I have chance of asking for more or any advice on the best way to go about it? 
    You can always ask for more; at best you will get more and at worst you’ll get a no! 
    What would be enough to make you say yes? (Without it being a ridiculous amount) 
    what isn’t currently included? 
    For example free flooring and appliances? 
    Flooring can be expensive by the way 
    MFW 2025 #50: £1139.75/£6000

    12/06/25: Mortgage: £65,000.00
    07/03/25: Mortgage: £67,000.00
    18/01/25: Mortgage: £68,500.14
    27/12/24: Mortgage: £69,278.38 

    27/12/24: Debt: £0 🥳😁
    27/12/24: Savings: £12,000

    07/03/25: Savings: £16,500

  • Blank11
    Blank11 Posts: 117 Forumite
    10 Posts First Anniversary Name Dropper
    MFWannabe said:
    Blank11 said:
    The houses will be ready in summer. I tried to ask for discounts or incentives but got a straight no as the development is “very popular” and “selling so fast” even though it has been put up online for a few months. I debated and walked. Eventually the sales person called and said they’d throw in free flooring and nothing else as that’s the best he can do. I know this must be a sales tactic but so hard to haggle. Do I have chance of asking for more or any advice on the best way to go about it? 
    You can always ask for more; at best you will get more and at worst you’ll get a no! 
    What would be enough to make you say yes? (Without it being a ridiculous amount) 
    what isn’t currently included? 
    For example free flooring and appliances? 
    Flooring can be expensive by the way 
    Maybe I have more of a warped expectation on incentives as other developers are offering mortgage and deposit contribution etc. along with extras so I wonder what would be the threshold for it to be a ridiculous amount to ask or what would be good to ask. This development isn’t selling as well as the sales person says it is which is why I am wanting to push for extras. He did say he will throw in free flooring but again I won’t get to choose and it’ll be the whole house carpeted. I’m sure they will be giving me cheap quality carpets. Appliances are included for all houses already. 
  • MFWannabe
    MFWannabe Posts: 2,458 Forumite
    Part of the Furniture 1,000 Posts Name Dropper Combo Breaker
    Blank11 said:
    MFWannabe said:
    Blank11 said:
    The houses will be ready in summer. I tried to ask for discounts or incentives but got a straight no as the development is “very popular” and “selling so fast” even though it has been put up online for a few months. I debated and walked. Eventually the sales person called and said they’d throw in free flooring and nothing else as that’s the best he can do. I know this must be a sales tactic but so hard to haggle. Do I have chance of asking for more or any advice on the best way to go about it? 
    You can always ask for more; at best you will get more and at worst you’ll get a no! 
    What would be enough to make you say yes? (Without it being a ridiculous amount) 
    what isn’t currently included? 
    For example free flooring and appliances? 
    Flooring can be expensive by the way 
    Maybe I have more of a warped expectation on incentives as other developers are offering mortgage and deposit contribution etc. along with extras so I wonder what would be the threshold for it to be a ridiculous amount to ask or what would be good to ask. This development isn’t selling as well as the sales person says it is which is why I am wanting to push for extras. He did say he will throw in free flooring but again I won’t get to choose and it’ll be the whole house carpeted. I’m sure they will be giving me cheap quality carpets. Appliances are included for all houses already. 
    Well you can always ask; worse case is the answer no and then it depends how much you want the house 🤷‍♀️
    It may then  sell the to someone else or may sit around for months; that’s the gamble you take if you walk away and really want it 
    MFW 2025 #50: £1139.75/£6000

    12/06/25: Mortgage: £65,000.00
    07/03/25: Mortgage: £67,000.00
    18/01/25: Mortgage: £68,500.14
    27/12/24: Mortgage: £69,278.38 

    27/12/24: Debt: £0 🥳😁
    27/12/24: Savings: £12,000

    07/03/25: Savings: £16,500

  • Sarah1Mitty2
    Sarah1Mitty2 Posts: 1,838 Forumite
    1,000 Posts First Anniversary Name Dropper
    MFWannabe said:
    Blank11 said:
    MFWannabe said:
    Blank11 said:
    The houses will be ready in summer. I tried to ask for discounts or incentives but got a straight no as the development is “very popular” and “selling so fast” even though it has been put up online for a few months. I debated and walked. Eventually the sales person called and said they’d throw in free flooring and nothing else as that’s the best he can do. I know this must be a sales tactic but so hard to haggle. Do I have chance of asking for more or any advice on the best way to go about it? 
    You can always ask for more; at best you will get more and at worst you’ll get a no! 
    What would be enough to make you say yes? (Without it being a ridiculous amount) 
    what isn’t currently included? 
    For example free flooring and appliances? 
    Flooring can be expensive by the way 
    Maybe I have more of a warped expectation on incentives as other developers are offering mortgage and deposit contribution etc. along with extras so I wonder what would be the threshold for it to be a ridiculous amount to ask or what would be good to ask. This development isn’t selling as well as the sales person says it is which is why I am wanting to push for extras. He did say he will throw in free flooring but again I won’t get to choose and it’ll be the whole house carpeted. I’m sure they will be giving me cheap quality carpets. Appliances are included for all houses already. 
    Well you can always ask; worse case is the answer no and then it depends how much you want the house 🤷‍♀️
    It may then  sell the to someone else or may sit around for months; that’s the gamble you take if you walk away and really want it 
    With new-builds it is easy to find something similar, they are not that unique, not getting ripped off by the developer should be your main priority in my opinion, the end of HTB is putting pressure on a lot of them.
  • strawb_shortcake
    strawb_shortcake Posts: 3,443 Forumite
    Ninth Anniversary 1,000 Posts Name Dropper
    There is a small development of new builds nearby that I thought I'd have wanted before they went up. 

    They are way out of our budget, and nowhere near as nice as anticipated but I think one was reduced from £895k, to £850k and now £800k. Think it's the last one remaining 
    Make £2023 in 2023 (#36) £3479.30/£2023

    Make £2024 in 2024...
  • Noneforit999
    Noneforit999 Posts: 634 Forumite
    Seventh Anniversary 500 Posts Name Dropper Combo Breaker
    Where we are in Kent, the new builds in the village had no incentives 18 months ago but since then they are offering £20k towards the deposit on some of them, a variation of incentives on the rest so they are clearly not selling like hot cakes.

    To be fair, the 4 bed detached ones start at £529k so I suspect with interest rates rising recently, people are re-evaluating their finances and realising the stretch they could manage before to the bigger house doesn't quite go as far anymore. 
  • Blank11 said:
    The houses will be ready in summer. I tried to ask for discounts or incentives but got a straight no as the development is “very popular” and “selling so fast” even though it has been put up online for a few months. I debated and walked. Eventually the sales person called and said they’d throw in free flooring and nothing else as that’s the best he can do. I know this must be a sales tactic but so hard to haggle. Do I have chance of asking for more or any advice on the best way to go about it? 

    Just do what they do. Tell them no, you will give me free flooring, pay stamp duty, £XXXXX discount, landscaping, kitchen etc. Take it or leave it.

    Be prepared to walk away if they don't meet your demands, or at least come significantly close to meeting them.
  • In my experience (recently) First they posted the plot price £330K and when I said no I am not interested as it is high price. After 1month they posted the plot to £320K into the market (reduced 10k) and asked me if I am interested as I told me if there are any future plots coming to market in my bracket. When I compared with other properties in the same postcode/road same built area (size and model are same) having bigger garden prices £309K and they got deposit contribution on top of it. When I asked them why there is a differene they said there is a wall fence & drive way. When I said wall is something that came from the engineering plan and they did not built that for me.
    When I asked for even further negotiation the sales team were in a rush/impatience and says they have already reduced it (which is not for me they reduced the property itself posted in the market as it is not going for sale quickly, last plot and it was there for more than 1month in the market). 
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