Mr Kipling have ruined their bramley apple pies (and probably other products)

Mickey_Nine

Anyone bought Mr Kipling bramley apple pies recently?  They've reduced the sugar from 13.8g per pie to 8.5g. Utterly tasteless now.  Well, I say tasteless.  They taste like they're filled with wallpaper paste.  No sweetness at all.  Will not buy again.

maisie_cat

The sugar tax is probably to blame, sugar is a cheap ingredient so it's unlikely that they'd reduce it otherwise.
I haven't had a sweet pie for a long time and always thought that the ones made in factories were awfully sweet.

ellenvan

I might be wrong , but I think there are 2 packs now - only one has reduced/low sugar

PLRFD

I’ve never thought Mr Kiplings of any kind were any good.

GaleSF63

ellenvan said:

I might be wrong , but I think there are 2 packs now - only one has reduced/low sugar

You are right - both showing on Tesco website - one 13.8g and one 8.5g.

Cornucopia

"One of these pies has a future... the other does not".  

jon81uk

The Mr Kipling website shows as 13.8g per pie https://www.mrkipling.co.uk/our-ranges/favourites/bramley-apple-pies

But there is also the delicously good range of "healthier" options at 2.5g of sugar per pie https://www.mrkipling.co.uk/our-ranges/deliciously-good/bramley-apple-pies

pumpkin89

maisie_cat said:

The sugar tax is probably to blame, sugar is a cheap ingredient so it's unlikely that they'd reduce it otherwise.
I haven't had a sweet pie for a long time and always thought that the ones made in factories were awfully sweet.

The sugar tax only applies to soft drinks, not food.  Although the government periodically threatens it...

greyteam1959

And sugar is no longer cheap.

MattMattMattUK

greyteam1959 said:

And sugar is no longer cheap.

It is still cheap compared to making things properly.

Mickey_Nine

ellenvan said:

I might be wrong , but I think there are 2 packs now - only one has reduced/low sugar

Ah, I did not spot.  Thank you.  I'll have to be more observant in the future.

But seriously though, the low sugar ones are nasty.