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Virgin money £180 wine "bribe"

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Hello
I notice MSE says it can't verify the the value of Virgins offer as its an exclusive Virgin Wines case. I have just done the switch and got the wine so I thought it might be helpful to others to value it? I used the the Vivino app which was able to give an average retail price for 14 of the 15 bottles. The average value was £10.50 per bottle, the cheapest was £9.09 and the most expensive £13.99. The total for the 14 bottles was £143. I doubt the one the app couldn't price is worth £37 so Virgins valuation seems a little high but if we assume the mystery bottle is roughly a tenner making the case worth £153, they are not too far out. Hope this helps. Cheers.
DG
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Comments

  • Brewer20
    Brewer20 Posts: 395 Forumite
    Fourth Anniversary 100 Posts Name Dropper
    I couldn't be bothered to check, only 10 bottles left, missus is the wino, sorry wine expert, she likes it.
  • georgd84
    georgd84 Posts: 18 Forumite
    Fifth Anniversary 10 Posts
    The Vivino wine app does now value the Zeitgeist 2019 bottle at £9.75 so that makes the case worth £149.87. 
  • Looked at the selection available and there was nothing there to tempt me to switch an account.
  • The incentive is only worth what you would usually pay for 15 bottles of wine. So if you usually pay on average £10 a bottle it would be worth £150 to you whereas if you usually pay on average £6 a bottle it is only worth £90. Unless of course you intend to resell them on at retail price then it would be worth the full £180.
  • I've assumed a value of around £100 but potentially a bit more. It would appear to be unrealistic to resell wine at retail price as any purchaser would just go to the original seller with higher certainty of quality, return etc
  • Alexland
    Alexland Posts: 10,183 Forumite
    10,000 Posts Seventh Anniversary Photogenic Name Dropper
    I value the offer at around £85 as the wines seem a bit nicer than the cases from joining the Laithwaites wine club for £65 and cancelling after the promo case arrives. As a group they are not worth the £180 you might spend buying them individually. Laithwaties usually give either 12 bottles and free glasses or 15 bottles with no glasses depending on when you catch the offer. It would be so much better if Virgin gave a choice of reds, white or mixed. Still haven't persuaded my wife to switch :-(
  • I'd valued about 50% face value plus shipping - so about £100
    Basically a way to enhance the standard switching sweetener without paying more. 
  • ratechaser
    ratechaser Posts: 1,674 Forumite
    Seventh Anniversary 1,000 Posts Name Dropper
    edited 25 January 2021 at 11:31PM
    Virgin are always trying to flog me introductory cases of wine at a fiver a bottle, and I have no doubt these will be the same wines. Yes I'm aware it's being done at a discount, but Laithwaites do the same through their various brands. Basically I can get decent wine at intervals for a fiver a bottle, and that's how I'd be valuing this offer (£75 ish). I've also got free glasses coming out my ears. Ten a penny on eBay...

    Didn't bother this time round, not actually short of midrange wine!
  • Sandtree
    Sandtree Posts: 10,628 Forumite
    10,000 Posts Fourth Anniversary Name Dropper
    georgd84 said:
    The total for the 14 bottles was £143. I doubt the one the app couldn't price is worth £37 so Virgins valuation seems a little high but if we assume the mystery bottle is roughly a tenner making the case worth £153, they are not too far out. 
    So you have valued every bottle by the cheapest retailer of that particular wine? Have you also factored in that were you to buy it that way there are probably 5+ P&P fees to pay?

    £153 exc P&P -v- a stated value of £180 is fairly damn close given had you bought them all from a single merchant its is certain that some of those prices would have been materially higher. 
  • Alexland
    Alexland Posts: 10,183 Forumite
    10,000 Posts Seventh Anniversary Photogenic Name Dropper
    edited 26 January 2021 at 10:24AM
    I've also got free glasses coming out my ears. Ten a penny on eBay...
    I was able to get around £5 per glass on ebay after fees and postage.
    In our house if it's not wanted it gets sold. I hate clutter.
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