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Npower becomes third big six supplier to hike bills after Ofgem's price cap rise - MSE News

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Npower has become the third big six supplier to increase its energy prices to the maximum allowed under the new cap on standard variable tariffs - hitting customers with an average 10.3% price rise from 1 April...
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'Npower becomes third big six supplier to hike bills after Ofgem's price cap rise'

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'Npower becomes third big six supplier to hike bills after Ofgem's price cap rise'

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Is the 'price cap' a factor?
Are the energy companies making less profits since the price cap, therefore they need to increase prices.
That is always going to happen as the cap is designed only for the default or Standard Variable Tariff. If the cap goes up, then the default tariff will. Should it ever go down, then it will go down to the new cap level set.
The majority of the companies will ensure that they always match the cap price for their default tariff.
Surely the cap is not that important, surely most people are on a fixed deal.
For example Bulb has 1 million accounts and only has 1 variable tariff. Although it is priced below the cap to be fair.
Ofgem figures show that as of September the majority of customers – around 57 per cent of those with the 10 largest suppliers – were still on poor-value SVTs, around 13 million customers.
https://www.independent.co.uk/news/business/news/uk-households-energy-standard-variable-tariff-svts-know-gas-electricity-bills-cost-a8139916.html
Of course that article talks about SVT ignoring prepayment (or doesn't mention if it is in the figure) but quotes Bulb about how bad people are at understanding energy tariffs. That firm only has 1 tariff however. I wonder if the 57% counts Bulb customers who are on a default tariff although it isn't priced as high as other providers default tariffs?