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changed mind
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Buys Ford Fiesta - Wants Aston Martin service levels :rotfl:You expect to get better treatment at a Ford dealership because of the trim level of the Fiesta you've bought?
https://media.ford.com/content/fordmedia/feu/en/news/2016/10/24/the-ford-vignale-way.pdf
https://www.birchwoodgroup.co.uk/ford/vignale/benefits-for-customers/0 -
Its totally off topic but I dont get Fords thinking of having a Fiesta in the Vignale line up,even a Focus for that matter.
Seems at odds with the supposed luxury tag.
Edit: £21K for a Fiesta! :O0 -
Its totally off topic but I dont get Fords thinking of having a Fiesta in the Vignale line up,even a Focus for that matter.
Seems at odds with the supposed luxury tag.
Edit: £21K for a Fiesta! :O
Its not a new thing. They used to use the Ghia branding for years - those were head and shoulders about the standard car in terms of spec and pricing too.0 -
Its not a new thing. They used to use the Ghia branding for years - those were head and shoulders about the standard car in terms of spec and pricing too.
but Ghia was just a trim level.
This is Ford selling a whole different dealer experience (though it seems the OPs dealer didnt get the memo)0 -
but Ghia was just a trim level.
This is Ford selling a whole different dealer experience (though it seems the OPs dealer didnt get the memo)
I thought you were referring to spec, as opposed to the experience.
I guess if they're going to the trouble of creating the Vignale sub brand, then they're trying to rope in as many variants as they can.
Feels a bit like clutching at straws to me...0 -
I thought you were referring to spec, as opposed to the experience.
I guess if they're going to the trouble of creating the Vignale sub brand, then they're trying to rope in as many variants as they can.
Feels a bit like clutching at straws to me...
It just seems at odds with what they are trying to sell.
To me its a business class type experience for cars.
So the Mondeo,SUV buyer fits into that.
Fiesta & Focus less so IMO0
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