Blackcurrant cheesecake shortage.
grumpyoldwoman
Forumite 190 Posts
Where have all the blackcurrant cheesecakes gone? They used to be widely available in supermarkets but for the last year or so they have become more and more difficult to find. I used to buy Sainsburys large frozen ones quite regularly but they're non-existent now. Small ones in the chilled section are still available in various shops but some I bought from Aldi the other day had just one blackcurrant in the sauce on each cheesecake. 
I know Ribena are responsible for using up 90% of British blackcurrants and I suppose jam manufacturers use a lot too, but why can't I find blackcurrant cheesecakes anywhere, have they gone out of fashion or is there a blackcurrant shortage?
I know Ribena are responsible for using up 90% of British blackcurrants and I suppose jam manufacturers use a lot too, but why can't I find blackcurrant cheesecakes anywhere, have they gone out of fashion or is there a blackcurrant shortage?
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You have one slot in the freezer - put blackcurrant there and it sells, but only makes you £5/hour ... put kiwi fruit in there (trendier) and it makes £6/hour ... a 20% increase in turnover. As kiwi fruit popularity wanes, keep up with the "current flavour of the month" .... to maintain/increase that £6/hour.
Waitrose, if you're near one, does one at £1.99. https://www.waitrose.com/ecom/products/essential-waitrose-frozen-blackcurrant-cream-cheesecake/622162-88253-88254
:T Thanks for the link PasturesNew. I do have a Waitrose quiet near me so made a special trip yesterday and they had quite a few in their freezer. I just bought one to try but it looked delicious.
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You'll love it ..... and pop back ... and they'll be out of stock
The marketing makes me laugh, cheesecake has been elevated to "essential" status
"No man is worth, crawling on the earth"- adapted from Bob Crewe and Bob Gaudio
Hope is not a strategy
Waitrose Essentials range is like Sainsburys Basic range and I've always found them to be very good if less fancy than more expensive ones.
You can also get Waitrose essential frozen mandarin & cream cheesecake
"No man is worth, crawling on the earth"- adapted from Bob Crewe and Bob Gaudio
Hope is not a strategy