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McDonald's restaurants - are you paying too much?
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Good old Ray Kroc. There is a book called grinding it out. Its absolutely fascinating when as a milkshake mixer salesman he visits the McDonalds that two brothers own and has a lighbulb moment that this model of consistency and cleanliness could be stamped out into every town. There rest is history. And for the story behind the fillet of fish... get the book.
He actually offered the advice to the brothers and asked if they wanted to join him in the idea but they declined and sold the individual restaurant lock, stock & barrel!!!0
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