We’d like to remind Forumites to please avoid political debate on the Forum.

This is to keep it a safe and useful space for MoneySaving discussions. Threads that are – or become – political in nature may be removed in line with the Forum’s rules. Thank you for your understanding.

📨 Have you signed up to the Forum's new Email Digest yet? Get a selection of trending threads sent straight to your inbox daily, weekly or monthly!
The Forum now has a brand new text editor, adding a bunch of handy features to use when creating posts. Read more in our how-to guide

Google Analytics

I am an administrator of a website and have been given the tool Google Analytics to monitor visitors.

One thing I have seen is Google claim to know the age ranges and
locations of visitors.

How do they know this?

Also can I look at the stats for other sites that I am not administrator of?

Comments

  • aardvaak
    aardvaak Posts: 5,836 Forumite
    Part of the Furniture 1,000 Posts Name Dropper
    96 views and no replies - does anyone have any ideas?
  • AndyPix
    AndyPix Posts: 4,847 Forumite
    Fifth Anniversary 1,000 Posts Name Dropper Photogenic
    They know the stats of most visitors because these are provided to google when the person creates an account with google or one of its partners (of which there are MANY) and are followed around the web using tracking cookies


    It uses the same info that google uses to target ads at you.


    No, you cant look at the analytics of someone elses site lol
  • AndyPix wrote: »
    No, you cant look at the analytics of someone elses site lol
    There are some tools like Alexa and Brand 24 you can use to gauge the effectiveness of a competitors comms/site but the usefulness of those tools will depend on what market you're operating in.
    One of the hardest of all life lessons is this:

    Just because I feel bad doesn’t necessarily mean someone else is doing something wrong.

    Just because I feel good doesn’t necessarily mean what I am doing is right.
  • Hoseman
    Hoseman Posts: 396 Forumite
    Part of the Furniture 100 Posts Name Dropper Combo Breaker
    Check out https://www.semrush.com for info on competitors providing they are not too small. Its a paid for service but it has free info too.
This discussion has been closed.
Meet your Ambassadors

🚀 Getting Started

Hi new member!

Our Getting Started Guide will help you get the most out of the Forum

Categories

  • All Categories
  • 353.5K Banking & Borrowing
  • 254.1K Reduce Debt & Boost Income
  • 455K Spending & Discounts
  • 246.6K Work, Benefits & Business
  • 602.9K Mortgages, Homes & Bills
  • 178.1K Life & Family
  • 260.6K Travel & Transport
  • 1.5M Hobbies & Leisure
  • 16K Discuss & Feedback
  • 37.7K Read-Only Boards

Is this how you want to be seen?

We see you are using a default avatar. It takes only a few seconds to pick a picture.