youandb.co.uk

notafan

Is there anyone who works for Yorkshire or Clydesdale who has any more details on this yet.

Aside from the COO Debbie Crosbie doing an interview saying coming soon over a month ago and it being mentioned last year in a trading update its been quiet.

Are there anymore details on B ?

https://www.youandb.co.uk

Paul_1977

What is it?

EarthBoy

Paul_1977 wrote: »

What is it?

"B is an intuitive digital banking service built into an app. It will be available on tablet and mobile and has lots of smart tools, evolving as it learns, to help you take control of your money. It is powered by the people at Clydesdale Bank and Yorkshire Bank – building on 175 years of doing what’s right for customers and inspired by all the new opportunities technology brings."

notafan

Think of it like when HSBC launched first direct when phone banking was the rage.

B should be the Yorkshire / Clydesdale equivalent but for banking via app.

(does make you wonder why NAB couldn't have thought of this a few years ago)

EarthBoy

What will this app bank provide that you don't get with the ordinary Clydesdale/Yorkshire Bank app?

Rich2808

All I can say he whoever designed that rainbow coloured B must be on drugs.

I am quite happy with my yorkshire bank app - so what does this add?

System

It's doesn't appear to be simply an app but rather a digital bank brand (neither Yorkshire or Clydesdale).

Rich2808 wrote: »

All I can say he whoever designed that rainbow coloured B must be on drugs.

I am quite happy with my yorkshire bank app - so what does this add?

EarthBoy

notafan wrote: »

..the COO Debbie Crosbie doing an interview saying coming soon over a month ago

The interview:

http://www.yorkshirepost.co.uk/news/yorkshire-bank-ready-to-push-button-on-b-its-new-digital-brand-1-7767344

Paul_1977

To be honest I don't see the point.

JuicyJesus

Launching a bank based around an app and acting as if it's something amazingly revolutionary and exciting in 2016 is like someone launching a copy of first direct in 2002 and calling it innovation.

I don't really want my banking app to try and hold my hand, I want it to show me my balances and do transfers. What does this new service do for me that my current app doesn't?

bigadaj

JuicyJesus wrote: »

Launching a bank based around an app and acting as if it's something amazingly revolutionary and exciting in 2016 is like someone launching a copy of first direct in 2002 and calling it innovation.

I don't really want my banking app to try and hold my hand, I want it to show me my balances and do transfers. What does this new service do for me that my current app doesn't?

You'll get nowhere with your marketing career with an attitude like that!