Choosing a business name - flyers, business cards etc

andygb

Hi Rappa, that was a great list but you missed out probably the most prestgious stores in London

Fortnum and Mason
Harrods
Selfridges

All named after their founder(s).

I am going to try a bit of alliteration with words to see if I can come up with anything.

For instance - "Ollie's Opticians" or better known "Dunkin' Donuts"

pinkteapot

Are you planning on having a website to promote yourself? If so, find an available domain name and work backwards from there.

I've seen businesses with great names but rubbish website addresses, because someone else already had the domain name for their business name.

antrobus

Rappa wrote: »

Absolutely. It's rarely a good idea to name a business after yourself....

I said it would be a long list.

Rappa wrote: »

..
But do pick one that tells potential customers what you do and why they should choose to use you....

Orange. Apple.......

antrobus

Rappa wrote: »

All that registering a limited company name does is prevent anyone else using that same (or very similar as defined by the appropriate rules) for a limited company.

e.g. If there was a registered limited company called Acme Trading Limited, I could still set up a business called Acme Trading (as long as there was no intention to 'pass-off', did not contravene any registered trade mark, etc)

In reality, only the really big companies with really deep pockets have the ability to to stop others using their name, or one similar. (unless there is a clear intention to pass-off or otherwise mislead)

I said it was a " first step to protect that name". It would be fairly standard legal advice to someone who had a business name they wished to protect to register a company under that name.

andygb

All good advice, and the more the merrier makes me think about it.
Thanks folks.