Tesco/Asda Pricechecker Thread - part 4

lalamb

colwyn wrote: »

Roll up! Roll up! Read all about it!


Tesco's latest "internal communication error"

Read all about it!

Tesco loses dispute with Asda over supermarket price war adverts

A Tesco attack on a cut-price promotion by its biggest competitor, Asda, has backfired amid evidence that a vicious high street price war is intensifying. Historically, the big four Tesco, Asda, Sainsbury’s and Morrisons, have been involved in something of a phoney battle to be named the cheapest mainstream supermarket. However, evidence is now emerging that they are capping prices and running a host of genuine bargains in a bid to attract customers.
Asda also claimed a victory over Sainsbury's following another ruling by the Advertising Standards Authority . The battle comes against a background of research which shows cash-strapped families and others are actually putting less food in their trolleys than a year ago.
Tesco and Asda have been at each other’s throats in the last six months, while Sainsbury’s and Morrisons have also been dragged into the fray. The stores have launched a host of tit-for-tat price promotions and advertisements designed not only to talk up their own bargains, but also to undermine the claims of rivals. Central to the price battle is the Asda ‘price guarantee’ where the store promises to undercut all its mainstream rivals by 10per cent on a basket of groceries.
Tesco chiefs have been infuriated by the deal and have retaliated with a price promise of their own to offer refunds worth double the difference if Asda is really shown to be cheaper on a basket of goods. It has also run a series of powerful negative advertisements to undermine its rival.
However, in a ruling published today(wed), the Advertising Standards Authority(ASA) has found Tesco guilty of misleading shoppers. The ASA said: ‘A national press ad for Tesco showed a selection of fresh food products; their prices at Tesco and the prices of the same or equivalent products at Asda.’ The advertisement claimed the items were a total of £4.91 cheaper at Tesco. And it then backed this up with the line: ‘One place you won’t find your fresh food for the weekend? In the Asda Price Guarantee.’ In fact, this was untrue because Asda was able to show that 13 of the 20 products shown in the ad were included in their price guarantee.
Tesco has admitted it made a mistake, which it said had resulted from ‘an internal communication error’. The supermarket apologised for the error and said action would be taken taken to ensure it did not happen again. The ASA said it welcomed the fact that Tesco has acknowledged the error. However, it said it was ‘concerned’ about the failure of Tesco’s checking system. The watchdog said: ‘Because it was not the case that fresh products were not included in Asda’s price guarantee, and because Tesco had not supplied evidence to substantiate the claim that they were not, we concluded that the ad was misleading.’
This is the second recent blow to Tesco in its battle with Asda. It has been forced to cap the value of refunds under its price promise battle with Asda to £20 after it emerged some people were manipulating the system to claim more than £100 a time. The latest ASA rulings, published today (wed), have also offered Asda a victory over Sainsbury’s. A TV commercial for Asda stated: ‘We now guarantee that your comparable grocery shopping will be at least 10per cent cheaper than the other big supermarkets or we’ll give you the difference. ‘About half of your weekly grocery shop is comparable with the other big supermarkets and all of that is covered by the Asda price guarantee.’ Sainsbury’s challenged whether the ad was misleading, because they believed the price guarantee excluded a number of ‘everyday’ purchases. However, the ASA rejected the complaint and found in Asda’s favour. A spokesperson for Asda said: ‘This is the ruling our customers expected. They know there’s only one place to go for prices that are guaranteed to be 10 per cent cheaper
than the other main supermarkets. It’s independent, accurate and delivers what it promises across 15,000 products.’





See article here: http://www.dailymail.co.uk/news/arti...r-adverts.html

(from today's Daily Mail)

Tesco would look like complete numptys if they stopped the DTD now.

I think it's safe to say we can expect this to continue in the near future.

Elenathion

leroy953648 wrote: »

Oh dear i might of messed that shop up..... Never mind im still up, Happy days!

If any of them do come back with a good result, can you let us know please as we have them all crossed off on the SS at the mo. Thanks

yarmouthgirls

warning
fray bentos pies have changed do not buy fray bentos puddings are still o.k though

scrummy

Elenathion wrote: »

If you did this yesterday then you will get NA back on a lot of the easter eggs as only the moments one is visible on the Asda website now.

Not so. Thornton's Moment is on the Tesco site too. Only buy one though, as it's £8 for two.

Byatt

Mr_Moosey wrote: »

There has been much debate on this subject. I have had no problem and I have been doing DTD for a while now. Some have been doing this from the start (5 weeks) with no issues. I seriously doubt that Tesco's will spend the time or have the resources trying to trace thousands of TCP/IP addresses...

Not being argumentative, honest , but is it really that hard to track IP's? I know when I buy from certain companies online they tell me what my IP number is...

Surely with all T's billions they must be able to afford a programme that highlights how many times an IP is used?

Anyway, I don't know, but it's interesting all the same.

valeduke

cjj wrote: »

Your in for a real treat them Jemma it melts in your mouth. I never brown the beef first as too lazy lol dont want to mucky the frying pan. I usually just add water and make the gravy granuals when its done but you can add them to the water in the SC or oxos if you like. HTH x

thanks iv never done joint in sc.will have to give it a go .sounds lovely

andym6561

Nescafe Cafe Parisien (100g) up to £3.26 at Asda

terryrees

yarmouthgirls wrote: »

warning
fray bentos pies no longer working do not buy

well spotted! They're now £2.00 at Asda

money.savvy_3

mr51bro wrote: »

I have just found this whilst double checking my list on mysupermarket - you can ask it to print your shopping list and give you a t vs a comparison so you can better calculate how to hit the maximum of £20 dtd! so you can walk round innocently plotting...:rotfl:

I do this too:rotfl:

edwhale

Morning all.

Kit Kat 9 packs are 1.00 in Asda and 1.65 in Tesco, so DTD 1.30 and net cost of 35p.
Unconfirmed I think so I'll give it a go today.