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npower Loyalty discount ???

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Bark01
Bark01 Posts: 892 Forumite
Part of the Furniture 500 Posts Name Dropper Combo Breaker
Hi,

does anyone know if npower actually rolled out the loyalty discount they trialled lat year?

It looked likes £100 per year but you have to actually request it.



http://www.marketingweek.co.uk/in-depth-analysis/npower-tackles-retention-with-rewards-scheme/2065246.article

Comments

  • KimYeovil
    KimYeovil Posts: 6,156 Forumite
    1,000 Posts Combo Breaker
    edited 24 February 2010 at 1:05PM
    Have they not offered this for ages? £105 theseadays, £80-odd a while ago?

    And as far as I see it it is not a 'loyalty' bonus it is an integral part of their price - they would be completely uncompetitive without it being built in to the tariff. That it is a flat-rate discount rather than a percentage discount may yield advantages for customers with lower consumptions but for their average user nPower would be blown down the comparison tables without it - from second-equal place to fifteenth place in my region.
  • Bark01
    Bark01 Posts: 892 Forumite
    Part of the Furniture 500 Posts Name Dropper Combo Breaker
    So its just their DD discount?

    I was thinking it was something else but i'm probably wrong as if this was on top of the DD it would make them crazy cheap.
  • Nope its not a DD discount, you only receive it if you make 12 monthly installments by DD. If you left after 10 mths you wouldnt be entitled to it
  • KimYeovil
    KimYeovil Posts: 6,156 Forumite
    1,000 Posts Combo Breaker
    Nope its not a DD discount, you only receive it if you make 12 monthly installments by DD. If you left after 10 mths you wouldnt be entitled to it

    <scratches head> <confused> You pay by direct debit you receive the discount. You do not pay by direct debit you do not receive the discount. But it is not a direct debit discount!? Paying by direct debit may be only one criterion but paying by direct debit is certainly a necessary criterion.
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