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Would that caveat emptor applied to newspaper advertisement sales departments. But then, they're only interested in the money they think they're going to get from an advertiser -- and it's easier to swing a full page (or more) ad of dubious provenance in a provincial paper than ever it is to get a small display.
The way the recession is hitting provincial newspapers everywhere, and their need to desperately cling on to advertisement revenue (otherwise there'd be no newspaper) is actually an open invitation for scammers everywhere to ring 'em up and start booking very large display ads.
Only later, when the ads are billed and no payment is made and the cost has to be written off as a bad debt do the newspapers wake up to ther fact that they, like the punters, have just been had.
The ad is in the Oxford Times again this week. Apparently, according to Shane Harding, their advertising manager, they "will contact Trading Standards to discuss with them."
Another thing. The ad. states that The Gadget Company is a "Trust UK approved trader". According to the website I've just looked at, Trust UK no longer exists. Funny that The OT didn't spot that.
