Increase Fixed Price listing sales - How?

soolin

Mogimorgan, the other thing to suggest, and this is probably bad business advice, is to go a week without listing one at all, let buyers panic that you've run out. Then start listing again with a BIN and best offer and see if that kick starts sales again.

I speak from experience having once bought 12 dozen (144) copies of a book..I got my money back on the very first book I sold, but the price steadily dropped with each batch I sold, I even managed to force the price from competitors on Amazon from £25 down to £4 which only just covers postage! I'm now stuck with around 100 of the blasted things still and can't even give them away. I even donated a dozen to a local charity book fair and got a call to say they sold 2 copies and can I please go and collect the other 10 as they are too nice to dump yet too large to store...I may have to start chopping them up for firewood soon.

TKPeters

Try to keep fee's per listing to a minimum by having the total value under £100 worth of goods on each listing (i.e. 4 x £24.99) & have as many different listings/keywords as you can, as the more listings you have the better it will be to get hits on different searches.

We have 45 main products on eBay but 165 listings twice a week, as we're using different keywords on the same products.

Drop the cheap P&P & charge the correct amount for Packaging & the Postage costs, this WILL help your DSR's (We had a Free P&P promo & ours fell to 4.4, its currently 4.8) & also reduce your eBay fee's.

Also try a eBay shop, as you'll get hits of Google / Froogle

ChrisCar_2

Things to try -
A larger, none stock photo.
List one at a time.
When I find a listing for several items, if I check the purchases and find no-one has bought, I wonder why, what have I missed? It makes me more wary.
Personally I hate centered text unless it's a heading or only a line or two under a photo.

ArmitageShanks

Few pointers regarding formatting:
Comic Sans...I'd stick to Arial
Move the Auctiva scrolling shop bar to the bottom
Condense it a bit ie. reduce line spacing
Ditch paypal only (I can't stand paypal so you can ignore that one)

TKPeters

ChrisCar wrote: »

Things to try -

List one at a time.
.

Why, when you pay the same fee's for 1 item as you do for a multiple items listing, when the total value is under £100.

mogimorgan

Big thanks to everyone - looking forward to seeing how it sells at new price and new description.

ChrisCar_2

TKPeters wrote: »

Why, when you pay the same fee's for 1 item as you do for a multiple items listing, when the total value is under £100.

It may save you fees, but there isn't much point if you don't sell something.
When a buyer looks at a listing that has more than one item available, there's no urgency, they can come back tomorrow and buy then and lets face it, tomorrow never comes.
If they check how many have sold and the answer is none, they start asking questions, like why hasn't anyone else bought one? What have I missed? Is it available cheaper elsewhere?
...and they go away and look.

I used to put as many items as I could on a listing, but most of the time I was only selling one anyway.
Now I only list one item per listing unless it is something that a buyer may want more than one of, of course.

goldspanners

its too expensive,everybody knows these books are a scam, a total waste of time, as you are proving by asking a question that your book should be able to answer.
if however it was priced at £2.99 its worth a little risk but asking £20 for this is crazy.

Marty_J

goldspanners wrote: »

its too expensive,everybody knows these books are a scam, a total waste of time, as you are proving by asking a question that your book should be able to answer.
if however it was priced at £2.99 its worth a little risk but asking £20 for this is crazy.

The OP didn't write the book, they are merely selling it.

And it appears to sell on Amazon for more than £20.

mogimorgan

goldspanners wrote: »

its too expensive,everybody knows these books are a scam, a total waste of time, as you are proving by asking a question that your book should be able to answer.
if however it was priced at £2.99 its worth a little risk but asking £20 for this is crazy.

Scam? Brian tracy is a world known, he is amazing and knows alsorts. Also this is no book - its a 6CD set with over 7 hours of audio.

2.99 wouldn't even cover ebay fees. Sell on the enterapener chanel for over 50quid!

idoit. lol

Thanks for the back up marty j.