Hello
A few months after we started to get child benefit we began this and it's amazing how it mounts up.
We pay into ISAs in our names for our children. So the one in my name is for my son, the one for our daughter is in my partner's name.
Son who is 5 - now has £5,000 and there's nearly £3000 in our daughters - shes 3.
When number 3 baby came along - I was able to up the amount going into the ISA in my name but not my partners. So we decided to put the extra £30 into bankaccounts for them.
We chose the co-op - you get an elephant money box and then something else in a few years time if you are still with them. We picked them because of the ethical links. If they are still with them - in their teens they get an atm card and can withdraw £10 a day then when they are a year older £20 etc -- they can't get overdrawn. They only thing is they send too many statements. I'd be happy with one a year - as it is just 'pocket money'.
So when our son is 16 / 18 we can sort out the money 3 ways and decide what it is best to be spent on. At the moment my partner thinks my son would like a mini jcb digger to start his own business !

) Boys and toys.
Plus if they are horror children, we can use to money to get away from them!
Only the youngest 2 got the £250 - and we certainly do not think that most 16 year olds are financially responsible at that age. I wasn't. I'm fairly good and even better with 'MARTIN'S' help! But if we'd paid into the govt one then the children would have a fair bit of money to go crazy with.
Sarah