I've reduced by food shop by 63% just by switching to non branded food.

Cornucopia

There can be significant savings by going down a brand, and that was the general MSE advice for a long time.  

And then Lidl & Aldi invented their (limited) value brands.   I like the value chocolate (both L & A), and the Aldi Cheddar Cheese slices.

millie

RipleyG said:

Good for you @somerandomusername. Think how much money you'll save in a year.

For years, the only 2 things I didn't switch were marmite and nescafe instant coffee. The own brand yeast extracts are OK now, but I still haven't found an instant coffee alternative I like. If anyone has any recommendations, I'd love to know about them! 

Noticed last week that Lidl have now introduced a budget range that's cheaper than their standard own brand. I'm guessing that's so they can 'win' when it comes to the comparison shopping basket used to declare which is the cheapest supermarket. 

My son who is a brand snob buys Lidl freeze dried columbian coffee 100% arabica granules strength 4 100G think it is around £3

RipleyG

Thanks @millie I might give that a try, but more out of interest than cost savings - most recently paid £6.50 for 300g Nescafe, making the brand the cheaper option ☕

millie

RipleyG said:

Thanks @millie I might give that a try, but more out of interest than cost savings - most recently paid £6.50 for 300g Nescafe, making the brand the cheaper option ☕

That is interesting. I can not be sure of the price because I do not drink coffee and only buy it for when my son visits. I had mine from Aldi and I can not find it on Aldis online site but I know Lidl sell it too. I will check in Aldi next time I go in