Advertised reductions false price

35har1old

As you can see from photo the advertised priced starts at £12.99 reduced by 23% = £9.99 but the product price is £11.99

pramsay13

Okay......

General_Grant

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

35har1old

General_Grant said:

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

The normal price is £11.99 as the price is on the actual product.
The only place that the £12.99 is on the advertising ticket   where its states £12.99 minus 23% equal £9.99 a kilo
The actual reduction is only 16.75%

.

DullGreyGuy

35har1old said:

show previous quotes

General_Grant said:

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

The normal price is £11.99 as the price is on the actual product.
The only place that the £12.99 is on the advertising ticket   where its states £12.99 minus 23% equal £9.99 a kilo
The actual reduction is only 16.75%

The price ticket doesn't prove the normal selling price, just shows what it was intended to be sold at... like a special offer item at an even better special offer. 

Our local conershop has cans of coke on sale for 80p, the label on the self says normal price is £1.20 but some cans are marked 99p but no matter if you take a 99p can or a £1.20 can to the till you will pay 80p.

Thanks to many years of right wing governments we have a fairly lax system where a special offer can be relative to a very distal price that was only offered for a short period in a single store rather than the average price over a period in that particular store

35har1old

DullGreyGuy said:

show previous quotes

35har1old said:

General_Grant said:

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

The normal price is £11.99 as the price is on the actual product.
The only place that the £12.99 is on the advertising ticket   where its states £12.99 minus 23% equal £9.99 a kilo
The actual reduction is only 16.75%

The price ticket doesn't prove the normal selling price, just shows what it was intended to be sold at... like a special offer item at an even better special offer. 

Our local conershop has cans of coke on sale for 80p, the label on the self says normal price is £1.20 but some cans are marked 99p but no matter if you take a 99p can or a £1.20 can to the till you will pay 80p.

Thanks to many years of right wing governments we have a fairly lax system where a special offer can be relative to a very distal price that was only offered for a short period in a single store rather than the average price over a period in that particular store

Should have went to B&M

General_Grant

35har1old said:

show previous quotes

General_Grant said:

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

The normal price is £11.99 as the price is on the actual product.
The only place that the £12.99 is on the advertising ticket   where its states £12.99 minus 23% equal £9.99 a kilo
The actual reduction is only 16.75%

.

And the £12.99 is on the ticket as "normal price".  The £11.99 is simply the current price for those without Lidl Plus.  "Normal" does not need to mean "current" (which could itself be special).   The reduction is 23% against the what is said to be "normal" and, just as you did, someone buying at the time you took the picture could see the difference.

35har1old

General_Grant said:

show previous quotes

35har1old said:

General_Grant said:

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

The normal price is £11.99 as the price is on the actual product.
The only place that the £12.99 is on the advertising ticket   where its states £12.99 minus 23% equal £9.99 a kilo
The actual reduction is only 16.75%

.

And the £12.99 is on the ticket as "normal price".  The £11.99 is simply the current price for those without Lidl Plus.  "Normal" does not need to mean "current" (which could itself be special).   The reduction is 23% against the what is said to be "normal" and, just as you did, someone buying at the time you took the picture could see the difference.

Around Easter time there was a offers on vegetables all at the same price the reduced vegetables where placed side by side but among these was one item that required activation in the app so the unwary could have been caught out and end up paying the full price for a number of items shoddy practice 

35har1old

General_Grant said:

show previous quotes

35har1old said:

General_Grant said:

I guess the argument would be that the "normal price" is £12.99 but that those without Lidl Plus currently have a special price of £11.99.

The normal price is £11.99 as the price is on the actual product.
The only place that the £12.99 is on the advertising ticket   where its states £12.99 minus 23% equal £9.99 a kilo
The actual reduction is only 16.75%

.

And the £12.99 is on the ticket as "normal price".  The £11.99 is simply the current price for those without Lidl Plus.  "Normal" does not need to mean "current" (which could itself be special).   The reduction is 23% against the what is said to be "normal" and, just as you did, someone buying at the time you took the picture could see the difference.

I don't think this product has been on sale prior to this offer and likely not be on sale after just like the center isle products