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Bank interview help!

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Comments

  • 10pence wrote: »
    I've got an interview on Tuesday with the exact same thing and I've looked at it like this: 'sale me something'.

    The most important thing here is to let your personality shine through, people buy off people. As someone mentioned, give them a feature/benefit and relate it to that person.

    Have a look here: LINK and you'll see how the Nationwide offering compares with other banks. I could link in how the 3% savings could nearly pay for the account and if they have a family the smart phone insurance covers the family and if they need to claim it won't affect their home insurance, for example.

    And then give a strong close;

    'We've for a market leading product here that even Martin Lewis likes, why don't you?'

    'That's how this bank account will help you and your family, shall we get started?'


    Just so you know this is my third round for this role, it was only supposed to be 2 rounds but myself and the others interviewed really well.

    Good luck


    You sound like someone who sells double glazing or used cars. Unprofessional and pushy.

    This kind of approach will never work for a building society, particularly today when their sales practices are under greater scrutiny and the regulator is constantly pushing 'TCF', which means treaty customers fairly.

    How do I know? 15 years experience in working in banks and building societies. Prior to that I was a pushy little s**t too.
  • jobbingmusician
    jobbingmusician Posts: 20,347 Forumite
    Part of the Furniture 10,000 Posts Name Dropper
    Maybe start with something like 'I'm not RECOMMENDING this account, because Nationwide doesn't work like that - they try to find out what's best for the customer. However, I am excited to talk about this product because it is well designed and I can see what customers like about it'.

    Then take all the stuff the web tells you about the product and think about why people might like these, and why the product has been designed like that.

    Signed - someone who has done several focus groups for banks!
    Ex board guide. Signature now changed (if you know, you know).
  • Smodlet
    Smodlet Posts: 6,976 Forumite
    Part of the Furniture 1,000 Posts Name Dropper
    I have just remembered something OH (a former salesman) told me many moons ago: Sell the benefits, not the features. Anyone can sell features, hell, customers can read those for themselves on the same website from which you obtain your information, OP. People sell benefits and, as has been said already, people buy from people they like.

    Your job is to come across as likable, trustworthy, well-informed and as nothing like a second-hand car or double-glazing salesperson (may they all rot in hell due to my recent, god-awful experience)

    I know little about the financial sector but good customer service sells itself in any environment and selling is about listening, not talking. Imagine you are looking to change to a new telecoms provider and have had problems with cold callers recently. You complain to the new provider about your experience with the old. Their response is one of the two following options; pick the one you would like to use for me, please:

    a) Yeah, that's a problem with the industry, not much we can do about it, really, just hang up on them.

    b) Yes, that is so annoying, isn't it? Did you know about features called Anonymous Call Reject and Last Call Barring? The first stops anyone withholding their number from getting through to you and, if they somehow manage to, the second allows you to block calls from that number so they can't call you again.

    No-brainer, isn't it? I really hope this helps.
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