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Amazon enters Britain's fresh food market with Morrisons deal
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worldtraveller
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in Gone off!
Online retailer Amazon is set to enter the British fresh food market after striking a supply deal with supermarket Morrisons, potentially ramping up competition in the already cut-throat sector.
Morrisons, Britain's fourth biggest supermarket, said on Monday the deal would allow Amazon Prime Now and Amazon Pantry customers access to Morrisons ambient, fresh and frozen products in the coming months.
The British grocer already has an online supply deal with retailer Ocado and on Monday it said it had reached agreement in principle with Ocado to grow Morrisons.com.
Reuters
Morrisons, Britain's fourth biggest supermarket, said on Monday the deal would allow Amazon Prime Now and Amazon Pantry customers access to Morrisons ambient, fresh and frozen products in the coming months.
The British grocer already has an online supply deal with retailer Ocado and on Monday it said it had reached agreement in principle with Ocado to grow Morrisons.com.
Reuters
There is a pleasure in the pathless woods, There is a rapture on the lonely shore, There is society, where none intrudes, By the deep sea, and music in its roar: I love not man the less, but Nature more...
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