Plasma or LED 3d tv help

Hi, bought a 3d Bush tv earlier in the year as Argos reduced them to £240, well it blew up the other day! I'm now hunting for a new 3D tv, not going for a £200 Sainsburys or similar deal but have decided on the next price up. Just found a Samsung 43" Plasma (1080) for around £399, but notice the smaller 40" LED (720) is slightly dearer at £449. What is the difference between Plasma and LED, is the larger Plasma cheaper because it's Plasma? And is 1080 better than 720? Any help appreciated before I take the plunge and buy one.

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