Free samples of Sunny 3 (triples your tan wherever you are in the world)

scambusting

I preferred their computertan campaign where they used humor to get the message across:

http/www.computertan.com/

It was entertaining and as a joke something you wanted to share with those you knew.

rachmc

I got the e-mail today and thought it was a very clever way of raising awareness!

zombieb

so so annoyed that they would be gathering peoples data in order to send them nasty emails. I bet im not the only one that applied purely because it was free, surely they should tell people that go on sunbeds regularly instead.

purple.sarah

That this charity would obtain peoples personal details under false pretences makes me doubt their integrity rather than listen to their message. And in many cases they will not be reaching their key audience of dedicated sun worshippers, but more likely people who only applied 'cos it was free. Also their 'offer' will have raised awareness of tanning products, it's all publicity! I think it's upsetting and invasive that they obtained peoples data under false pretences to send them distressing images of sun damage. I agree with sun safety but I think this is the wrong way of going about advocating it! I wonder how much they spent on this stunt? All the uptake of their offer proves is that people like freebies, so why don't they just take a more direct route and offer free samples of sun cream?